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[Music]

welcome back to another agency connect

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welcome back to another agency connect

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welcome back to another agency connect

one on one i’m senior shop president of

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one on one i’m senior shop president of

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one on one i’m senior shop president of

the cloud software association and ceo

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the cloud software association and ceo

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the cloud software association and ceo

of appbind we’re here to talk about how

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of appbind we’re here to talk about how

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of appbind we’re here to talk about how

to bring the digital under control so

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to bring the digital under control so

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to bring the digital under control so

your agency is under control i have

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your agency is under control i have

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your agency is under control i have

julie ewald of impreza solutions who is

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julie ewald of impreza solutions who is

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julie ewald of impreza solutions who is

secretly in milwaukee and not in vegas

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secretly in milwaukee and not in vegas

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secretly in milwaukee and not in vegas

and

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and

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and

and she is an amazing hubspot and

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and she is an amazing hubspot and

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and she is an amazing hubspot and

social partner and an inbound marketing

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social partner and an inbound marketing

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social partner and an inbound marketing

agency and knows a lot about how to

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agency and knows a lot about how to

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agency and knows a lot about how to

bring order to the chaos for a

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bring order to the chaos for a

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bring order to the chaos for a

customer’s marketing thank you for being

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customer’s marketing thank you for being

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customer’s marketing thank you for being

here thank you for having me tell us

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here thank you for having me tell us

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here thank you for having me tell us

first tell us more about uh impreza and

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first tell us more about uh impreza and

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first tell us more about uh impreza and

what you guys do and who your clients

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what you guys do and who your clients

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what you guys do and who your clients

are sure yeah so uh impressive solutions

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are sure yeah so uh impressive solutions

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are sure yeah so uh impressive solutions

uh we are an inbound marketing and sales

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uh we are an inbound marketing and sales

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uh we are an inbound marketing and sales

enablement agency uh that specializes in

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enablement agency uh that specializes in

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enablement agency uh that specializes in

working with b2b folks in tech lots of

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working with b2b folks in tech lots of

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working with b2b folks in tech lots of

software and sas folks and also

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software and sas folks and also

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software and sas folks and also

consultancies so that’s often a lot of

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consultancies so that’s often a lot of

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consultancies so that’s often a lot of

other marketers or marketing adjacent

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other marketers or marketing adjacent

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other marketers or marketing adjacent

folks and uh well other consultants who

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folks and uh well other consultants who

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folks and uh well other consultants who

work with a lot of folks in it and

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work with a lot of folks in it and

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work with a lot of folks in it and

manage services and cyber security and

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manage services and cyber security and

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manage services and cyber security and

all that kind of good stuff nothing like

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all that kind of good stuff nothing like

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all that kind of good stuff nothing like

writing doing inbound marketing for

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writing doing inbound marketing for

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writing doing inbound marketing for

cyber security that’s my favorite

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cyber security that’s my favorite

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cyber security that’s my favorite

keywords

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keywords

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keywords

so the issue at hand that we’re trying

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so the issue at hand that we’re trying

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so the issue at hand that we’re trying

to get to is let’s face it like we’re

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to get to is let’s face it like we’re

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to get to is let’s face it like we’re

all digital plumbers like the clients

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all digital plumbers like the clients

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all digital plumbers like the clients

they have a leaky funnel and they want

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they have a leaky funnel and they want

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they have a leaky funnel and they want

you to fix their leaky funnel right but

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you to fix their leaky funnel right but

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you to fix their leaky funnel right but

an actual plumber would never make you

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an actual plumber would never make you

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an actual plumber would never make you

you know go and deal with all your pipes

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you know go and deal with all your pipes

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you know go and deal with all your pipes

vendors like pipes sump pumps check

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vendors like pipes sump pumps check

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vendors like pipes sump pumps check

valves whatever that’s your job as a

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valves whatever that’s your job as a

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valves whatever that’s your job as a

digital agency but you’re selling time

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digital agency but you’re selling time

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digital agency but you’re selling time

for money uh and that could also be

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for money uh and that could also be

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for money uh and that could also be

risky so the question is how do you

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risky so the question is how do you

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risky so the question is how do you

bring that digital under control for the

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bring that digital under control for the

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bring that digital under control for the

client and then then for yourselves and

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client and then then for yourselves and

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client and then then for yourselves and

all these software companies uh as

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all these software companies uh as

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all these software companies uh as

lovely cloying as they are can be a

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lovely cloying as they are can be a

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lovely cloying as they are can be a

handful as well so how do we manage them

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handful as well so how do we manage them

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handful as well so how do we manage them

so tell me a little bit more about you

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so tell me a little bit more about you

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so tell me a little bit more about you

know from the client’s point of view

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know from the client’s point of view

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know from the client’s point of view

when they come to you what is like their

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when they come to you what is like their

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when they come to you what is like their

anxiety why are they freaking out and

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anxiety why are they freaking out and

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anxiety why are they freaking out and

hiring you what do they need

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hiring you what do they need

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hiring you what do they need

so a lot of times we’re working with

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so a lot of times we’re working with

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so a lot of times we’re working with

folks because they’re you know almost

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folks because they’re you know almost

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folks because they’re you know almost

exclusively

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exclusively

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exclusively

folks that are using hubspot and usually

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folks that are using hubspot and usually

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folks that are using hubspot and usually

a couple of things have happened but one

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a couple of things have happened but one

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a couple of things have happened but one

they’ve been using hubspot forever the

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they’ve been using hubspot forever the

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they’ve been using hubspot forever the

pro the product the platform has evolved

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pro the product the platform has evolved

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pro the product the platform has evolved

over time and what they originally have

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over time and what they originally have

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over time and what they originally have

set up

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set up

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set up

completely just does not make sense

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completely just does not make sense

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completely just does not make sense

anymore for the feature set and what

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anymore for the feature set and what

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anymore for the feature set and what

they’re trying to accomplish

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they’re trying to accomplish

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they’re trying to accomplish

or

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or

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or

they’ve set up hubspot they kind of

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they’ve set up hubspot they kind of

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they’ve set up hubspot they kind of

diyed it but it’s not actually set up in

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diyed it but it’s not actually set up in

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diyed it but it’s not actually set up in

any way shape or form to be relevant to

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any way shape or form to be relevant to

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any way shape or form to be relevant to

their actual use case and what the heck

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their actual use case and what the heck

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their actual use case and what the heck

their business actually does and it’s

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their business actually does and it’s

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their business actually does and it’s

just a hot mess they’re not able to get

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just a hot mess they’re not able to get

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just a hot mess they’re not able to get

clarity around reporting they’re not

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clarity around reporting they’re not

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clarity around reporting they’re not

able to keep track of their their

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able to keep track of their their

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able to keep track of their their

campaigns they’re not really they know

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campaigns they’re not really they know

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campaigns they’re not really they know

they’re not doing stuff right they might

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they’re not doing stuff right they might

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they’re not doing stuff right they might

not be able to put their finger on it

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not be able to put their finger on it

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not be able to put their finger on it

and and they want to get that sorted

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and and they want to get that sorted

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and and they want to get that sorted

those are kind of two of the big

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those are kind of two of the big

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those are kind of two of the big

problems or they realize that it’s time

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problems or they realize that it’s time

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problems or they realize that it’s time

for them to make a change and they want

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for them to make a change and they want

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for them to make a change and they want

to get started using hubspot and they

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to get started using hubspot and they

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to get started using hubspot and they

have the clarity of mind to say you know

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have the clarity of mind to say you know

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have the clarity of mind to say you know

what let’s take a time out and let’s

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what let’s take a time out and let’s

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what let’s take a time out and let’s

start let’s do this the right way from

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start let’s do this the right way from

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start let’s do this the right way from

day one and uh we’re working with them

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day one and uh we’re working with them

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day one and uh we’re working with them

to get that set up and then uh continue

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to get that set up and then uh continue

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to get that set up and then uh continue

to support them

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to support them

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to support them

and then so is it you’re also a social

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and then so is it you’re also a social

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and then so is it you’re also a social

uh partner for i guess social media like

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uh partner for i guess social media like

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uh partner for i guess social media like

what what is the stack that you usually

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what what is the stack that you usually

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what what is the stack that you usually

are managing

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are managing

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are managing

really it’s very heavily in hubspot so

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really it’s very heavily in hubspot so

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really it’s very heavily in hubspot so

while um sprout social was something

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while um sprout social was something

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while um sprout social was something

that we had leaned into heavily a lot of

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that we had leaned into heavily a lot of

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that we had leaned into heavily a lot of

our part like to be very uh frank we’ve

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our part like to be very uh frank we’ve

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our part like to be very uh frank we’ve

kind of moved to more to more holistic

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kind of moved to more to more holistic

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kind of moved to more to more holistic

projects that aren’t just very social

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projects that aren’t just very social

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projects that aren’t just very social

heavy so we don’t really got much going

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heavy so we don’t really got much going

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heavy so we don’t really got much going

on there so that’s something that we’ve

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on there so that’s something that we’ve

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on there so that’s something that we’ve

kind of put to the wayside a bit so

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kind of put to the wayside a bit so

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kind of put to the wayside a bit so

really our focus is heavily uh with

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really our focus is heavily uh with

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really our focus is heavily uh with

hubspot and then you know kind of

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hubspot and then you know kind of

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hubspot and then you know kind of

looking at some complementary

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looking at some complementary

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looking at some complementary

technologies so we also are big fans of

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technologies so we also are big fans of

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technologies so we also are big fans of

data box we like to implement data box

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data box we like to implement data box

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data box we like to implement data box

as another layer of reporting for most

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as another layer of reporting for most

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as another layer of reporting for most

of the folks we work with we also might

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of the folks we work with we also might

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of the folks we work with we also might

be using some complementary sales tools

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be using some complementary sales tools

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be using some complementary sales tools

with that sales enablement piece so

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with that sales enablement piece so

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with that sales enablement piece so

that’s you know getting them you know

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that’s you know getting them you know

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that’s you know getting them you know

getting things in from apollo and zoom

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getting things in from apollo and zoom

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getting things in from apollo and zoom

info and things like that uh moved in

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info and things like that uh moved in

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info and things like that uh moved in

there might be some in terms of overall

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there might be some in terms of overall

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there might be some in terms of overall

uh conversions and track lead tracking

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uh conversions and track lead tracking

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uh conversions and track lead tracking

so we might be looking at with

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so we might be looking at with

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so we might be looking at with

like call rail or air call

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like call rail or air call

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like call rail or air call

adding different layers there for some

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adding different layers there for some

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adding different layers there for some

outbound messaging looking at different

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outbound messaging looking at different

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outbound messaging looking at different

sms partners and things like that

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sms partners and things like that

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sms partners and things like that

but for really the vast majority of what

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but for really the vast majority of what

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but for really the vast majority of what

we do kind of hubspot is is that center

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we do kind of hubspot is is that center

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we do kind of hubspot is is that center

piece for the folks we work with are

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piece for the folks we work with are

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piece for the folks we work with are

most of your clients coming in from

00:04:13.509 –> 00:04:13.519

most of your clients coming in from

00:04:13.519 –> 00:04:15.589

most of your clients coming in from

hubspot are you outbound like i actually

00:04:15.589 –> 00:04:15.599

hubspot are you outbound like i actually

00:04:15.599 –> 00:04:17.430

hubspot are you outbound like i actually

found this actually very indicative of

00:04:17.430 –> 00:04:17.440

found this actually very indicative of

00:04:17.440 –> 00:04:19.189

found this actually very indicative of

the different kinds of agencies some

00:04:19.189 –> 00:04:19.199

the different kinds of agencies some

00:04:19.199 –> 00:04:20.310

the different kinds of agencies some

people

00:04:20.310 –> 00:04:20.320

people

00:04:20.320 –> 00:04:21.270

people

you know if you’re an elite partner i

00:04:21.270 –> 00:04:21.280

you know if you’re an elite partner i

00:04:21.280 –> 00:04:23.510

you know if you’re an elite partner i

was talking to six and flow a lot of

00:04:23.510 –> 00:04:23.520

was talking to six and flow a lot of

00:04:23.520 –> 00:04:24.870

was talking to six and flow a lot of

their clients just come from hubspot

00:04:24.870 –> 00:04:24.880

their clients just come from hubspot

00:04:24.880 –> 00:04:25.909

their clients just come from hubspot

because they’ve reached they build that

00:04:25.909 –> 00:04:25.919

because they’ve reached they build that

00:04:25.919 –> 00:04:28.150

because they’ve reached they build that

relationship some people are like in the

00:04:28.150 –> 00:04:28.160

relationship some people are like in the

00:04:28.160 –> 00:04:29.909

relationship some people are like in the

middle and then some people are building

00:04:29.909 –> 00:04:29.919

middle and then some people are building

00:04:29.919 –> 00:04:31.350

middle and then some people are building

themselves at where are you on the

00:04:31.350 –> 00:04:31.360

themselves at where are you on the

00:04:31.360 –> 00:04:33.990

themselves at where are you on the

journey of clients coming from hubspot

00:04:33.990 –> 00:04:34.000

journey of clients coming from hubspot

00:04:34.000 –> 00:04:35.749

journey of clients coming from hubspot

versus you acquiring them on your own

00:04:35.749 –> 00:04:35.759

versus you acquiring them on your own

00:04:35.759 –> 00:04:37.909

versus you acquiring them on your own

it’s a mix so we get some folks that are

00:04:37.909 –> 00:04:37.919

it’s a mix so we get some folks that are

00:04:37.919 –> 00:04:39.990

it’s a mix so we get some folks that are

coming from hubspot you know directly

00:04:39.990 –> 00:04:40.000

coming from hubspot you know directly

00:04:40.000 –> 00:04:42.230

coming from hubspot you know directly

from uh referrals that’s that’s actually

00:04:42.230 –> 00:04:42.240

from uh referrals that’s that’s actually

00:04:42.240 –> 00:04:45.270

from uh referrals that’s that’s actually

a relatively small small percentage uh

00:04:45.270 –> 00:04:45.280

a relatively small small percentage uh

00:04:45.280 –> 00:04:46.790

a relatively small small percentage uh

we’re only we’re only a lowly gold

00:04:46.790 –> 00:04:46.800

we’re only we’re only a lowly gold

00:04:46.800 –> 00:04:48.310

we’re only we’re only a lowly gold

partner so you know we’re not we’re not

00:04:48.310 –> 00:04:48.320

partner so you know we’re not we’re not

00:04:48.320 –> 00:04:49.990

partner so you know we’re not we’re not

a big fish but we get folks that

00:04:49.990 –> 00:04:50.000

a big fish but we get folks that

00:04:50.000 –> 00:04:52.230

a big fish but we get folks that

generally speaking that are very well

00:04:52.230 –> 00:04:52.240

generally speaking that are very well

00:04:52.240 –> 00:04:55.510

generally speaking that are very well

suited to what we do um so that’s that’s

00:04:55.510 –> 00:04:55.520

suited to what we do um so that’s that’s

00:04:55.520 –> 00:04:57.189

suited to what we do um so that’s that’s

very helpful additionally we get some

00:04:57.189 –> 00:04:57.199

very helpful additionally we get some

00:04:57.199 –> 00:04:58.310

very helpful additionally we get some

folks that are coming from like the

00:04:58.310 –> 00:04:58.320

folks that are coming from like the

00:04:58.320 –> 00:04:59.670

folks that are coming from like the

partner directory and some hubspot

00:04:59.670 –> 00:04:59.680

partner directory and some hubspot

00:04:59.680 –> 00:05:01.350

partner directory and some hubspot

associated things that we’ve done in the

00:05:01.350 –> 00:05:01.360

associated things that we’ve done in the

00:05:01.360 –> 00:05:03.189

associated things that we’ve done in the

past and some some opportunities we’ve

00:05:03.189 –> 00:05:03.199

past and some some opportunities we’ve

00:05:03.199 –> 00:05:04.950

past and some some opportunities we’ve

we’ve had with them we also get a lot of

00:05:04.950 –> 00:05:04.960

we’ve had with them we also get a lot of

00:05:04.960 –> 00:05:07.110

we’ve had with them we also get a lot of

referrals though uh and people coming in

00:05:07.110 –> 00:05:07.120

referrals though uh and people coming in

00:05:07.120 –> 00:05:09.270

referrals though uh and people coming in

from some other sources just based on

00:05:09.270 –> 00:05:09.280

from some other sources just based on

00:05:09.280 –> 00:05:10.870

from some other sources just based on

where we’ve we’ve been out and about and

00:05:10.870 –> 00:05:10.880

where we’ve we’ve been out and about and

00:05:10.880 –> 00:05:12.790

where we’ve we’ve been out and about and

expressing some hubspot expertise so

00:05:12.790 –> 00:05:12.800

expressing some hubspot expertise so

00:05:12.800 –> 00:05:14.469

expressing some hubspot expertise so

that’s also really pleasant but pretty

00:05:14.469 –> 00:05:14.479

that’s also really pleasant but pretty

00:05:14.479 –> 00:05:16.390

that’s also really pleasant but pretty

much everyone that is showing up on our

00:05:16.390 –> 00:05:16.400

much everyone that is showing up on our

00:05:16.400 –> 00:05:18.150

much everyone that is showing up on our

door they’re all showing up because they

00:05:18.150 –> 00:05:18.160

door they’re all showing up because they

00:05:18.160 –> 00:05:19.990

door they’re all showing up because they

need hubspot help you know they’re in

00:05:19.990 –> 00:05:20.000

need hubspot help you know they’re in

00:05:20.000 –> 00:05:21.990

need hubspot help you know they’re in

software sas or consultancy or another

00:05:21.990 –> 00:05:22.000

software sas or consultancy or another

00:05:22.000 –> 00:05:23.990

software sas or consultancy or another

agency that are like holy crap y’all are

00:05:23.990 –> 00:05:24.000

agency that are like holy crap y’all are

00:05:24.000 –> 00:05:26.390

agency that are like holy crap y’all are

the people yeah i mean that’s the thing

00:05:26.390 –> 00:05:26.400

the people yeah i mean that’s the thing

00:05:26.400 –> 00:05:27.909

the people yeah i mean that’s the thing

you know you may or may not be at the

00:05:27.909 –> 00:05:27.919

you know you may or may not be at the

00:05:27.919 –> 00:05:29.510

you know you may or may not be at the

point where you know they’re just

00:05:29.510 –> 00:05:29.520

point where you know they’re just

00:05:29.520 –> 00:05:30.550

point where you know they’re just

dropping

00:05:30.550 –> 00:05:30.560

dropping

00:05:30.560 –> 00:05:32.310

dropping

everything on you but as a gold partner

00:05:32.310 –> 00:05:32.320

everything on you but as a gold partner

00:05:32.320 –> 00:05:33.990

everything on you but as a gold partner

you know it’s quite useful because now

00:05:33.990 –> 00:05:34.000

you know it’s quite useful because now

00:05:34.000 –> 00:05:35.909

you know it’s quite useful because now

you’ve become

00:05:35.909 –> 00:05:35.919

you’ve become

00:05:35.919 –> 00:05:37.670

you’ve become

clients there’s a huge number of clients

00:05:37.670 –> 00:05:37.680

clients there’s a huge number of clients

00:05:37.680 –> 00:05:39.590

clients there’s a huge number of clients

in that ecosystem and they’re you know

00:05:39.590 –> 00:05:39.600

in that ecosystem and they’re you know

00:05:39.600 –> 00:05:40.870

in that ecosystem and they’re you know

and that’s the kind of interesting thing

00:05:40.870 –> 00:05:40.880

and that’s the kind of interesting thing

00:05:40.880 –> 00:05:43.029

and that’s the kind of interesting thing

about tying your agency to a platform a

00:05:43.029 –> 00:05:43.039

about tying your agency to a platform a

00:05:43.039 –> 00:05:44.870

about tying your agency to a platform a

new piece of something like hubspot

00:05:44.870 –> 00:05:44.880

new piece of something like hubspot

00:05:44.880 –> 00:05:46.469

new piece of something like hubspot

they’ve done a really good job for

00:05:46.469 –> 00:05:46.479

they’ve done a really good job for

00:05:46.479 –> 00:05:48.550

they’ve done a really good job for

agencies right like on that note you

00:05:48.550 –> 00:05:48.560

agencies right like on that note you

00:05:48.560 –> 00:05:49.749

agencies right like on that note you

know i like to ask those questions

00:05:49.749 –> 00:05:49.759

know i like to ask those questions

00:05:49.759 –> 00:05:51.590

know i like to ask those questions

what’s your best experience managing

00:05:51.590 –> 00:05:51.600

what’s your best experience managing

00:05:51.600 –> 00:05:53.110

what’s your best experience managing

digital i think you had actually even

00:05:53.110 –> 00:05:53.120

digital i think you had actually even

00:05:53.120 –> 00:05:54.710

digital i think you had actually even

better story of the worst experience

00:05:54.710 –> 00:05:54.720

better story of the worst experience

00:05:54.720 –> 00:05:56.070

better story of the worst experience

you’re talking about a client who had a

00:05:56.070 –> 00:05:56.080

you’re talking about a client who had a

00:05:56.080 –> 00:05:59.029

you’re talking about a client who had a

chaotic install i’m curious about first

00:05:59.029 –> 00:05:59.039

chaotic install i’m curious about first

00:05:59.039 –> 00:06:00.550

chaotic install i’m curious about first

it seemed like a typical client for you

00:06:00.550 –> 00:06:00.560

it seemed like a typical client for you

00:06:00.560 –> 00:06:02.070

it seemed like a typical client for you

like tell me more about them but like

00:06:02.070 –> 00:06:02.080

like tell me more about them but like

00:06:02.080 –> 00:06:03.590

like tell me more about them but like

also what you would have done better and

00:06:03.590 –> 00:06:03.600

also what you would have done better and

00:06:03.600 –> 00:06:04.950

also what you would have done better and

like how would how did you or how do you

00:06:04.950 –> 00:06:04.960

like how would how did you or how do you

00:06:04.960 –> 00:06:06.870

like how would how did you or how do you

organize your agency to bring order to

00:06:06.870 –> 00:06:06.880

organize your agency to bring order to

00:06:06.880 –> 00:06:08.230

organize your agency to bring order to

hubspot installs because you must have

00:06:08.230 –> 00:06:08.240

hubspot installs because you must have

00:06:08.240 –> 00:06:10.469

hubspot installs because you must have

sops by now so i mean generally speaking

00:06:10.469 –> 00:06:10.479

sops by now so i mean generally speaking

00:06:10.479 –> 00:06:11.990

sops by now so i mean generally speaking

when we go into like these engagements

00:06:11.990 –> 00:06:12.000

when we go into like these engagements

00:06:12.000 –> 00:06:13.590

when we go into like these engagements

we always start with an audit because we

00:06:13.590 –> 00:06:13.600

we always start with an audit because we

00:06:13.600 –> 00:06:14.710

we always start with an audit because we

really want to make sure that we have a

00:06:14.710 –> 00:06:14.720

really want to make sure that we have a

00:06:14.720 –> 00:06:16.469

really want to make sure that we have a

good idea of what’s going on sometimes

00:06:16.469 –> 00:06:16.479

good idea of what’s going on sometimes

00:06:16.479 –> 00:06:17.590

good idea of what’s going on sometimes

this is something of course that even

00:06:17.590 –> 00:06:17.600

this is something of course that even

00:06:17.600 –> 00:06:19.110

this is something of course that even

has to happen in scoping for folks that

00:06:19.110 –> 00:06:19.120

has to happen in scoping for folks that

00:06:19.120 –> 00:06:20.950

has to happen in scoping for folks that

have had a legacy portal and they’ve

00:06:20.950 –> 00:06:20.960

have had a legacy portal and they’ve

00:06:20.960 –> 00:06:22.629

have had a legacy portal and they’ve

been in there for a while and it’s you

00:06:22.629 –> 00:06:22.639

been in there for a while and it’s you

00:06:22.639 –> 00:06:23.909

been in there for a while and it’s you

know it’s we know it’s going to be the

00:06:23.909 –> 00:06:23.919

know it’s we know it’s going to be the

00:06:23.919 –> 00:06:26.629

know it’s we know it’s going to be the

wild west once we show up there but you

00:06:26.629 –> 00:06:26.639

wild west once we show up there but you

00:06:26.639 –> 00:06:27.670

wild west once we show up there but you

know generally speaking it’s all

00:06:27.670 –> 00:06:27.680

know generally speaking it’s all

00:06:27.680 –> 00:06:29.430

know generally speaking it’s all

starting out with with this audit to see

00:06:29.430 –> 00:06:29.440

starting out with with this audit to see

00:06:29.440 –> 00:06:31.350

starting out with with this audit to see

if things are in line with what we

00:06:31.350 –> 00:06:31.360

if things are in line with what we

00:06:31.360 –> 00:06:33.510

if things are in line with what we

suspect would should be going on and

00:06:33.510 –> 00:06:33.520

suspect would should be going on and

00:06:33.520 –> 00:06:35.350

suspect would should be going on and

also if the story that the data is

00:06:35.350 –> 00:06:35.360

also if the story that the data is

00:06:35.360 –> 00:06:36.710

also if the story that the data is

telling and the story that the setup is

00:06:36.710 –> 00:06:36.720

telling and the story that the setup is

00:06:36.720 –> 00:06:38.790

telling and the story that the setup is

telling shows that there is you know any

00:06:38.790 –> 00:06:38.800

telling shows that there is you know any

00:06:38.800 –> 00:06:40.950

telling shows that there is you know any

kind of order or sub processes or if it

00:06:40.950 –> 00:06:40.960

kind of order or sub processes or if it

00:06:40.960 –> 00:06:43.350

kind of order or sub processes or if it

matches anything we would expect at all

00:06:43.350 –> 00:06:43.360

matches anything we would expect at all

00:06:43.360 –> 00:06:45.430

matches anything we would expect at all

for that kind of kind of business

00:06:45.430 –> 00:06:45.440

for that kind of kind of business

00:06:45.440 –> 00:06:47.189

for that kind of kind of business

so you know as we go through this

00:06:47.189 –> 00:06:47.199

so you know as we go through this

00:06:47.199 –> 00:06:48.790

so you know as we go through this

starting out with these audits but then

00:06:48.790 –> 00:06:48.800

starting out with these audits but then

00:06:48.800 –> 00:06:51.110

starting out with these audits but then

um learning about their actual processes

00:06:51.110 –> 00:06:51.120

um learning about their actual processes

00:06:51.120 –> 00:06:52.870

um learning about their actual processes

and how they actually do things uh what

00:06:52.870 –> 00:06:52.880

and how they actually do things uh what

00:06:52.880 –> 00:06:54.230

and how they actually do things uh what

things are their prior you know what are

00:06:54.230 –> 00:06:54.240

things are their prior you know what are

00:06:54.240 –> 00:06:55.589

things are their prior you know what are

their priorities what is the kind of

00:06:55.589 –> 00:06:55.599

their priorities what is the kind of

00:06:55.599 –> 00:06:57.510

their priorities what is the kind of

information that they need uh what would

00:06:57.510 –> 00:06:57.520

information that they need uh what would

00:06:57.520 –> 00:06:59.589

information that they need uh what would

be valuable data points where where

00:06:59.589 –> 00:06:59.599

be valuable data points where where

00:06:59.599 –> 00:07:01.029

be valuable data points where where

they’re missing out where those where we

00:07:01.029 –> 00:07:01.039

they’re missing out where those where we

00:07:01.039 –> 00:07:03.029

they’re missing out where those where we

see opportunities as well and then kind

00:07:03.029 –> 00:07:03.039

see opportunities as well and then kind

00:07:03.039 –> 00:07:04.550

see opportunities as well and then kind

of building out and mapping all of these

00:07:04.550 –> 00:07:04.560

of building out and mapping all of these

00:07:04.560 –> 00:07:06.710

of building out and mapping all of these

processes so that we’re then able to set

00:07:06.710 –> 00:07:06.720

processes so that we’re then able to set

00:07:06.720 –> 00:07:08.629

processes so that we’re then able to set

up their portal and you know the

00:07:08.629 –> 00:07:08.639

up their portal and you know the

00:07:08.639 –> 00:07:11.270

up their portal and you know the

associated pieces appropriately

00:07:11.270 –> 00:07:11.280

associated pieces appropriately

00:07:11.280 –> 00:07:12.710

associated pieces appropriately

for for what the heck they need to have

00:07:12.710 –> 00:07:12.720

for for what the heck they need to have

00:07:12.720 –> 00:07:15.430

for for what the heck they need to have

going on so that’s kind of you know

00:07:15.430 –> 00:07:15.440

going on so that’s kind of you know

00:07:15.440 –> 00:07:16.870

going on so that’s kind of you know

as an agency to do that because you know

00:07:16.870 –> 00:07:16.880

as an agency to do that because you know

00:07:16.880 –> 00:07:18.550

as an agency to do that because you know

these are like it’s a lot of work so

00:07:18.550 –> 00:07:18.560

these are like it’s a lot of work so

00:07:18.560 –> 00:07:19.749

these are like it’s a lot of work so

have you like

00:07:19.749 –> 00:07:19.759

have you like

00:07:19.759 –> 00:07:21.350

have you like

do you have a standard process or you

00:07:21.350 –> 00:07:21.360

do you have a standard process or you

00:07:21.360 –> 00:07:22.870

do you have a standard process or you

just have experts like what are you how

00:07:22.870 –> 00:07:22.880

just have experts like what are you how

00:07:22.880 –> 00:07:23.749

just have experts like what are you how

do you

00:07:23.749 –> 00:07:23.759

do you

00:07:23.759 –> 00:07:25.749

do you

manage this we have yeah so we have a

00:07:25.749 –> 00:07:25.759

manage this we have yeah so we have a

00:07:25.759 –> 00:07:27.990

manage this we have yeah so we have a

standard process so uh one of in in our

00:07:27.990 –> 00:07:28.000

standard process so uh one of in in our

00:07:28.000 –> 00:07:30.309

standard process so uh one of in in our

tech stack um we leverage asana so we

00:07:30.309 –> 00:07:30.319

tech stack um we leverage asana so we

00:07:30.319 –> 00:07:31.830

tech stack um we leverage asana so we

have kind of set up a

00:07:31.830 –> 00:07:31.840

have kind of set up a

00:07:31.840 –> 00:07:33.670

have kind of set up a

standard template for all of the steps

00:07:33.670 –> 00:07:33.680

standard template for all of the steps

00:07:33.680 –> 00:07:36.390

standard template for all of the steps

that we need to take um including points

00:07:36.390 –> 00:07:36.400

that we need to take um including points

00:07:36.400 –> 00:07:40.230

that we need to take um including points

for feedbacks check-ins qa etc that we

00:07:40.230 –> 00:07:40.240

for feedbacks check-ins qa etc that we

00:07:40.240 –> 00:07:41.830

for feedbacks check-ins qa etc that we

just kind of would roll out for these

00:07:41.830 –> 00:07:41.840

just kind of would roll out for these

00:07:41.840 –> 00:07:44.710

just kind of would roll out for these

projects depending on what what we’re

00:07:44.710 –> 00:07:44.720

projects depending on what what we’re

00:07:44.720 –> 00:07:46.550

projects depending on what what we’re

going to be undertaking or you know for

00:07:46.550 –> 00:07:46.560

going to be undertaking or you know for

00:07:46.560 –> 00:07:47.510

going to be undertaking or you know for

example

00:07:47.510 –> 00:07:47.520

example

00:07:47.520 –> 00:07:49.909

example

what um portals are subscribed to uh

00:07:49.909 –> 00:07:49.919

what um portals are subscribed to uh

00:07:49.919 –> 00:07:51.990

what um portals are subscribed to uh

what we know we need to dig into versus

00:07:51.990 –> 00:07:52.000

what we know we need to dig into versus

00:07:52.000 –> 00:07:53.670

what we know we need to dig into versus

for someone who’s newer to the platform

00:07:53.670 –> 00:07:53.680

for someone who’s newer to the platform

00:07:53.680 –> 00:07:55.029

for someone who’s newer to the platform

versus they’ve been on there for eight

00:07:55.029 –> 00:07:55.039

versus they’ve been on there for eight

00:07:55.039 –> 00:07:57.110

versus they’ve been on there for eight

nine ten years or something like that

00:07:57.110 –> 00:07:57.120

nine ten years or something like that

00:07:57.120 –> 00:07:59.110

nine ten years or something like that

so yeah we have all of that kind of

00:07:59.110 –> 00:07:59.120

so yeah we have all of that kind of

00:07:59.120 –> 00:08:00.869

so yeah we have all of that kind of

mapped out and then you know with this

00:08:00.869 –> 00:08:00.879

mapped out and then you know with this

00:08:00.879 –> 00:08:02.790

mapped out and then you know with this

we do have a few folks on our team who

00:08:02.790 –> 00:08:02.800

we do have a few folks on our team who

00:08:02.800 –> 00:08:05.350

we do have a few folks on our team who

uh the really the only thing they do is

00:08:05.350 –> 00:08:05.360

uh the really the only thing they do is

00:08:05.360 –> 00:08:07.510

uh the really the only thing they do is

leverage hubspot subject matter

00:08:07.510 –> 00:08:07.520

leverage hubspot subject matter

00:08:07.520 –> 00:08:09.350

leverage hubspot subject matter

expertise so they’re able to go in you

00:08:09.350 –> 00:08:09.360

expertise so they’re able to go in you

00:08:09.360 –> 00:08:11.110

expertise so they’re able to go in you

know it’s kind of like uh the special

00:08:11.110 –> 00:08:11.120

know it’s kind of like uh the special

00:08:11.120 –> 00:08:13.189

know it’s kind of like uh the special

forces you know that they like it to hop

00:08:13.189 –> 00:08:13.199

forces you know that they like it to hop

00:08:13.199 –> 00:08:14.710

forces you know that they like it to hop

in and then do those deep dive audits

00:08:14.710 –> 00:08:14.720

in and then do those deep dive audits

00:08:14.720 –> 00:08:16.150

in and then do those deep dive audits

where they get to go through comb

00:08:16.150 –> 00:08:16.160

where they get to go through comb

00:08:16.160 –> 00:08:17.990

where they get to go through comb

through all the workflows and call out

00:08:17.990 –> 00:08:18.000

through all the workflows and call out

00:08:18.000 –> 00:08:19.909

through all the workflows and call out

what’s going you know what’s wrong we

00:08:19.909 –> 00:08:19.919

what’s going you know what’s wrong we

00:08:19.919 –> 00:08:21.510

what’s going you know what’s wrong we

have an admins team who’s really used to

00:08:21.510 –> 00:08:21.520

have an admins team who’s really used to

00:08:21.520 –> 00:08:22.869

have an admins team who’s really used to

going in and inventorying all of those

00:08:22.869 –> 00:08:22.879

going in and inventorying all of those

00:08:22.879 –> 00:08:24.309

going in and inventorying all of those

assets so that we have you know a nice

00:08:24.309 –> 00:08:24.319

assets so that we have you know a nice

00:08:24.319 –> 00:08:26.230

assets so that we have you know a nice

standard process so they get to go in

00:08:26.230 –> 00:08:26.240

standard process so they get to go in

00:08:26.240 –> 00:08:27.909

standard process so they get to go in

nice nice neat little sheets and things

00:08:27.909 –> 00:08:27.919

nice nice neat little sheets and things

00:08:27.919 –> 00:08:29.350

nice nice neat little sheets and things

that are going to be really digestible

00:08:29.350 –> 00:08:29.360

that are going to be really digestible

00:08:29.360 –> 00:08:30.710

that are going to be really digestible

to be able to talk through the things

00:08:30.710 –> 00:08:30.720

to be able to talk through the things

00:08:30.720 –> 00:08:32.310

to be able to talk through the things

that then we get to turn around and you

00:08:32.310 –> 00:08:32.320

that then we get to turn around and you

00:08:32.320 –> 00:08:34.790

that then we get to turn around and you

know present in a way that hopefully

00:08:34.790 –> 00:08:34.800

know present in a way that hopefully

00:08:34.800 –> 00:08:36.389

know present in a way that hopefully

isn’t going to terrify the client you

00:08:36.389 –> 00:08:36.399

isn’t going to terrify the client you

00:08:36.399 –> 00:08:38.389

isn’t going to terrify the client you

know when we’re recommending deleting

00:08:38.389 –> 00:08:38.399

know when we’re recommending deleting

00:08:38.399 –> 00:08:40.550

know when we’re recommending deleting

half of their workflows or basically

00:08:40.550 –> 00:08:40.560

half of their workflows or basically

00:08:40.560 –> 00:08:42.630

half of their workflows or basically

killing killing their babies

00:08:42.630 –> 00:08:42.640

killing killing their babies

00:08:42.640 –> 00:08:43.990

killing killing their babies

to set up something that we think will

00:08:43.990 –> 00:08:44.000

to set up something that we think will

00:08:44.000 –> 00:08:46.389

to set up something that we think will

be more functional for them so

00:08:46.389 –> 00:08:46.399

be more functional for them so

00:08:46.399 –> 00:08:47.750

be more functional for them so

it’s always a fun conversation with a

00:08:47.750 –> 00:08:47.760

it’s always a fun conversation with a

00:08:47.760 –> 00:08:48.710

it’s always a fun conversation with a

client

00:08:48.710 –> 00:08:48.720

client

00:08:48.720 –> 00:08:50.630

client

so i reviewed your marketing i think you

00:08:50.630 –> 00:08:50.640

so i reviewed your marketing i think you

00:08:50.640 –> 00:08:52.710

so i reviewed your marketing i think you

should delete the business

00:08:52.710 –> 00:08:52.720

should delete the business

00:08:52.720 –> 00:08:54.790

should delete the business

yeah basically

00:08:54.790 –> 00:08:54.800

yeah basically

00:08:54.800 –> 00:08:56.310

yeah basically

these clients are always freaking out

00:08:56.310 –> 00:08:56.320

these clients are always freaking out

00:08:56.320 –> 00:08:57.910

these clients are always freaking out

and really i realize that no matter what

00:08:57.910 –> 00:08:57.920

and really i realize that no matter what

00:08:57.920 –> 00:08:59.030

and really i realize that no matter what

kind of contractor you are whether

00:08:59.030 –> 00:08:59.040

kind of contractor you are whether

00:08:59.040 –> 00:09:00.550

kind of contractor you are whether

you’re a digital marketing agency or a

00:09:00.550 –> 00:09:00.560

you’re a digital marketing agency or a

00:09:00.560 –> 00:09:02.550

you’re a digital marketing agency or a

dev shop or a nail salon for a bride on

00:09:02.550 –> 00:09:02.560

dev shop or a nail salon for a bride on

00:09:02.560 –> 00:09:03.670

dev shop or a nail salon for a bride on

a wedding day it doesn’t make a

00:09:03.670 –> 00:09:03.680

a wedding day it doesn’t make a

00:09:03.680 –> 00:09:04.790

a wedding day it doesn’t make a

difference all you’re trying to do is

00:09:04.790 –> 00:09:04.800

difference all you’re trying to do is

00:09:04.800 –> 00:09:06.070

difference all you’re trying to do is

calm them down and bring things back

00:09:06.070 –> 00:09:06.080

calm them down and bring things back

00:09:06.080 –> 00:09:07.670

calm them down and bring things back

under control that’s all they care about

00:09:07.670 –> 00:09:07.680

under control that’s all they care about

00:09:07.680 –> 00:09:10.150

under control that’s all they care about

if you increase their anxiety one notch

00:09:10.150 –> 00:09:10.160

if you increase their anxiety one notch

00:09:10.160 –> 00:09:11.829

if you increase their anxiety one notch

it’s like you’re gonna get fired for

00:09:11.829 –> 00:09:11.839

it’s like you’re gonna get fired for

00:09:11.839 –> 00:09:13.590

it’s like you’re gonna get fired for

sure the fact that you’re going in and

00:09:13.590 –> 00:09:13.600

sure the fact that you’re going in and

00:09:13.600 –> 00:09:15.509

sure the fact that you’re going in and

cleaning things up makes sense you have

00:09:15.509 –> 00:09:15.519

cleaning things up makes sense you have

00:09:15.519 –> 00:09:17.350

cleaning things up makes sense you have

a lot of products products you mentioned

00:09:17.350 –> 00:09:17.360

a lot of products products you mentioned

00:09:17.360 –> 00:09:20.070

a lot of products products you mentioned

who’s been the best to work with

00:09:20.070 –> 00:09:20.080

who’s been the best to work with

00:09:20.080 –> 00:09:21.829

who’s been the best to work with

to help you build a process like a

00:09:21.829 –> 00:09:21.839

to help you build a process like a

00:09:21.839 –> 00:09:23.670

to help you build a process like a

practice of bringing the systems under

00:09:23.670 –> 00:09:23.680

practice of bringing the systems under

00:09:23.680 –> 00:09:27.590

practice of bringing the systems under

control like who’s been a good partner

00:09:27.590 –> 00:09:27.600

00:09:27.600 –> 00:09:29.190

hubspot hands down and that’s part of

00:09:29.190 –> 00:09:29.200

hubspot hands down and that’s part of

00:09:29.200 –> 00:09:31.350

hubspot hands down and that’s part of

the reason um we leaned in so heavily we

00:09:31.350 –> 00:09:31.360

the reason um we leaned in so heavily we

00:09:31.360 –> 00:09:33.509

the reason um we leaned in so heavily we

noticed that for a lot of platforms that

00:09:33.509 –> 00:09:33.519

noticed that for a lot of platforms that

00:09:33.519 –> 00:09:34.790

noticed that for a lot of platforms that

are going to be kind of core essential

00:09:34.790 –> 00:09:34.800

are going to be kind of core essential

00:09:34.800 –> 00:09:36.150

are going to be kind of core essential

to a business and you know kind of these

00:09:36.150 –> 00:09:36.160

to a business and you know kind of these

00:09:36.160 –> 00:09:37.829

to a business and you know kind of these

other marketing automation and sales

00:09:37.829 –> 00:09:37.839

other marketing automation and sales

00:09:37.839 –> 00:09:39.190

other marketing automation and sales

platforms you know

00:09:39.190 –> 00:09:39.200

platforms you know

00:09:39.200 –> 00:09:41.110

platforms you know

the the the sales forces and the sharp

00:09:41.110 –> 00:09:41.120

the the the sales forces and the sharp

00:09:41.120 –> 00:09:43.190

the the the sales forces and the sharp

springs and the marketos of the world we

00:09:43.190 –> 00:09:43.200

springs and the marketos of the world we

00:09:43.200 –> 00:09:44.949

springs and the marketos of the world we

started hearing a lot of and this is

00:09:44.949 –> 00:09:44.959

started hearing a lot of and this is

00:09:44.959 –> 00:09:46.310

started hearing a lot of and this is

something that you know as we were

00:09:46.310 –> 00:09:46.320

something that you know as we were

00:09:46.320 –> 00:09:47.990

something that you know as we were

leaning into and working with our own

00:09:47.990 –> 00:09:48.000

leaning into and working with our own

00:09:48.000 –> 00:09:49.430

leaning into and working with our own

positioning there are a lot of these

00:09:49.430 –> 00:09:49.440

positioning there are a lot of these

00:09:49.440 –> 00:09:51.030

positioning there are a lot of these

agencies who’d say things like you know

00:09:51.030 –> 00:09:51.040

agencies who’d say things like you know

00:09:51.040 –> 00:09:52.870

agencies who’d say things like you know

oh we’re platform agnostic which sounds

00:09:52.870 –> 00:09:52.880

oh we’re platform agnostic which sounds

00:09:52.880 –> 00:09:54.710

oh we’re platform agnostic which sounds

very lovely but the reality is

00:09:54.710 –> 00:09:54.720

very lovely but the reality is

00:09:54.720 –> 00:09:56.870

very lovely but the reality is

you can’t know every single one of them

00:09:56.870 –> 00:09:56.880

you can’t know every single one of them

00:09:56.880 –> 00:09:58.790

you can’t know every single one of them

you can’t know and have any degree of

00:09:58.790 –> 00:09:58.800

you can’t know and have any degree of

00:09:58.800 –> 00:10:00.949

you can’t know and have any degree of

expertise in all of these platforms and

00:10:00.949 –> 00:10:00.959

expertise in all of these platforms and

00:10:00.959 –> 00:10:02.710

expertise in all of these platforms and

all the software and be able to know if

00:10:02.710 –> 00:10:02.720

all the software and be able to know if

00:10:02.720 –> 00:10:04.710

all the software and be able to know if

someone comes in what they can or can’t

00:10:04.710 –> 00:10:04.720

someone comes in what they can or can’t

00:10:04.720 –> 00:10:06.389

someone comes in what they can or can’t

do based on their subscription type and

00:10:06.389 –> 00:10:06.399

do based on their subscription type and

00:10:06.399 –> 00:10:07.990

do based on their subscription type and

what tier they have and what add-ons

00:10:07.990 –> 00:10:08.000

what tier they have and what add-ons

00:10:08.000 –> 00:10:09.990

what tier they have and what add-ons

they like you can’t and what features

00:10:09.990 –> 00:10:10.000

they like you can’t and what features

00:10:10.000 –> 00:10:11.509

they like you can’t and what features

are available at all of these these

00:10:11.509 –> 00:10:11.519

are available at all of these these

00:10:11.519 –> 00:10:13.430

are available at all of these these

points so a lot of it is learning on

00:10:13.430 –> 00:10:13.440

points so a lot of it is learning on

00:10:13.440 –> 00:10:16.150

points so a lot of it is learning on

people’s on the clients dimes or

00:10:16.150 –> 00:10:16.160

people’s on the clients dimes or

00:10:16.160 –> 00:10:17.430

people’s on the clients dimes or

doing kind of

00:10:17.430 –> 00:10:17.440

doing kind of

00:10:17.440 –> 00:10:18.790

doing kind of

amateurish efforts while you’re trying

00:10:18.790 –> 00:10:18.800

amateurish efforts while you’re trying

00:10:18.800 –> 00:10:20.150

amateurish efforts while you’re trying

to scrap it together and figure out what

00:10:20.150 –> 00:10:20.160

to scrap it together and figure out what

00:10:20.160 –> 00:10:22.710

to scrap it together and figure out what

the hell you’re doing so when we were we

00:10:22.710 –> 00:10:22.720

the hell you’re doing so when we were we

00:10:22.720 –> 00:10:24.069

the hell you’re doing so when we were we

were kind of assessing went really in

00:10:24.069 –> 00:10:24.079

were kind of assessing went really in

00:10:24.079 –> 00:10:25.670

were kind of assessing went really in

with hubspot because there was so much

00:10:25.670 –> 00:10:25.680

with hubspot because there was so much

00:10:25.680 –> 00:10:27.670

with hubspot because there was so much

support both in terms of as an agency

00:10:27.670 –> 00:10:27.680

support both in terms of as an agency

00:10:27.680 –> 00:10:29.910

support both in terms of as an agency

and as a partner what we needed to do to

00:10:29.910 –> 00:10:29.920

and as a partner what we needed to do to

00:10:29.920 –> 00:10:31.430

and as a partner what we needed to do to

get our own marketing in line and to

00:10:31.430 –> 00:10:31.440

get our own marketing in line and to

00:10:31.440 –> 00:10:33.110

get our own marketing in line and to

actually act as our own best client but

00:10:33.110 –> 00:10:33.120

actually act as our own best client but

00:10:33.120 –> 00:10:36.150

actually act as our own best client but

then also what the best practices are to

00:10:36.150 –> 00:10:36.160

then also what the best practices are to

00:10:36.160 –> 00:10:39.269

then also what the best practices are to

best serve our to serve the clients so

00:10:39.269 –> 00:10:39.279

best serve our to serve the clients so

00:10:39.279 –> 00:10:40.630

best serve our to serve the clients so

really appreciated there that they’re

00:10:40.630 –> 00:10:40.640

really appreciated there that they’re

00:10:40.640 –> 00:10:41.990

really appreciated there that they’re

you know especially as we were getting

00:10:41.990 –> 00:10:42.000

you know especially as we were getting

00:10:42.000 –> 00:10:43.670

you know especially as we were getting

onboarded we were very you know had a

00:10:43.670 –> 00:10:43.680

onboarded we were very you know had a

00:10:43.680 –> 00:10:45.110

onboarded we were very you know had a

very hands-on experience with a lot of

00:10:45.110 –> 00:10:45.120

very hands-on experience with a lot of

00:10:45.120 –> 00:10:47.110

very hands-on experience with a lot of

folks kind of essentially telling us the

00:10:47.110 –> 00:10:47.120

folks kind of essentially telling us the

00:10:47.120 –> 00:10:49.670

folks kind of essentially telling us the

[ __ ] we were doing wrong um and that how

00:10:49.670 –> 00:10:49.680

[ __ ] we were doing wrong um and that how

00:10:49.680 –> 00:10:51.190

[ __ ] we were doing wrong um and that how

we would be able to you know better

00:10:51.190 –> 00:10:51.200

we would be able to you know better

00:10:51.200 –> 00:10:52.949

we would be able to you know better

serve folks and kind of a better angle

00:10:52.949 –> 00:10:52.959

serve folks and kind of a better angle

00:10:52.959 –> 00:10:54.470

serve folks and kind of a better angle

really appreciate that the resources

00:10:54.470 –> 00:10:54.480

really appreciate that the resources

00:10:54.480 –> 00:10:56.150

really appreciate that the resources

that you know really readily available

00:10:56.150 –> 00:10:56.160

that you know really readily available

00:10:56.160 –> 00:10:57.829

that you know really readily available

for partners in the hubspot academy to

00:10:57.829 –> 00:10:57.839

for partners in the hubspot academy to

00:10:57.839 –> 00:11:00.150

for partners in the hubspot academy to

teach us to be able to better consult

00:11:00.150 –> 00:11:00.160

teach us to be able to better consult

00:11:00.160 –> 00:11:01.509

teach us to be able to better consult

and maybe angles that we didn’t

00:11:01.509 –> 00:11:01.519

and maybe angles that we didn’t

00:11:01.519 –> 00:11:03.350

and maybe angles that we didn’t

previously think about before

00:11:03.350 –> 00:11:03.360

previously think about before

00:11:03.360 –> 00:11:05.430

previously think about before

that really was it allowed us to help

00:11:05.430 –> 00:11:05.440

that really was it allowed us to help

00:11:05.440 –> 00:11:07.269

that really was it allowed us to help

our our team kind of skill up in a lot

00:11:07.269 –> 00:11:07.279

our our team kind of skill up in a lot

00:11:07.279 –> 00:11:09.829

our our team kind of skill up in a lot

of ways and to be able to not have it

00:11:09.829 –> 00:11:09.839

of ways and to be able to not have it

00:11:09.839 –> 00:11:11.670

of ways and to be able to not have it

where myself or someone else has to get

00:11:11.670 –> 00:11:11.680

where myself or someone else has to get

00:11:11.680 –> 00:11:13.350

where myself or someone else has to get

tossed into every engagement to speak

00:11:13.350 –> 00:11:13.360

tossed into every engagement to speak

00:11:13.360 –> 00:11:14.949

tossed into every engagement to speak

knowledgeably about these things because

00:11:14.949 –> 00:11:14.959

knowledgeably about these things because

00:11:14.959 –> 00:11:16.470

knowledgeably about these things because

of the resources were there for for

00:11:16.470 –> 00:11:16.480

of the resources were there for for

00:11:16.480 –> 00:11:18.470

of the resources were there for for

other folks to learn uh with greater

00:11:18.470 –> 00:11:18.480

other folks to learn uh with greater

00:11:18.480 –> 00:11:20.710

other folks to learn uh with greater

ease also really appreciate you know as

00:11:20.710 –> 00:11:20.720

ease also really appreciate you know as

00:11:20.720 –> 00:11:22.550

ease also really appreciate you know as

we’re going through the the vast

00:11:22.550 –> 00:11:22.560

we’re going through the the vast

00:11:22.560 –> 00:11:24.069

we’re going through the the vast

knowledge base the fact that we’re able

00:11:24.069 –> 00:11:24.079

knowledge base the fact that we’re able

00:11:24.079 –> 00:11:26.710

knowledge base the fact that we’re able

to tap into actual humans to get stuff

00:11:26.710 –> 00:11:26.720

to tap into actual humans to get stuff

00:11:26.720 –> 00:11:29.509

to tap into actual humans to get stuff

set up so really the support that we’ve

00:11:29.509 –> 00:11:29.519

set up so really the support that we’ve

00:11:29.519 –> 00:11:31.910

set up so really the support that we’ve

we’ve been able to receive has been uh

00:11:31.910 –> 00:11:31.920

we’ve been able to receive has been uh

00:11:31.920 –> 00:11:33.750

we’ve been able to receive has been uh

stupendous and help us not only to

00:11:33.750 –> 00:11:33.760

stupendous and help us not only to

00:11:33.760 –> 00:11:35.190

stupendous and help us not only to

better serve our clients and give them a

00:11:35.190 –> 00:11:35.200

better serve our clients and give them a

00:11:35.200 –> 00:11:37.430

better serve our clients and give them a

better experience uh using hubspot but

00:11:37.430 –> 00:11:37.440

better experience uh using hubspot but

00:11:37.440 –> 00:11:39.190

better experience uh using hubspot but

just even in general as they’re going

00:11:39.190 –> 00:11:39.200

just even in general as they’re going

00:11:39.200 –> 00:11:40.310

just even in general as they’re going

through their marketing and their sales

00:11:40.310 –> 00:11:40.320

through their marketing and their sales

00:11:40.320 –> 00:11:42.389

through their marketing and their sales

efforts how we can best support them so

00:11:42.389 –> 00:11:42.399

efforts how we can best support them so

00:11:42.399 –> 00:11:44.470

efforts how we can best support them so

it also helps that the the the tech is

00:11:44.470 –> 00:11:44.480

it also helps that the the the tech is

00:11:44.480 –> 00:11:46.949

it also helps that the the the tech is

pretty good it integrates with tons of

00:11:46.949 –> 00:11:46.959

pretty good it integrates with tons of

00:11:46.959 –> 00:11:49.509

pretty good it integrates with tons of

crap and it uh it actually works if it’s

00:11:49.509 –> 00:11:49.519

crap and it uh it actually works if it’s

00:11:49.519 –> 00:11:52.230

crap and it uh it actually works if it’s

used correctly so that’s a bonus

00:11:52.230 –> 00:11:52.240

used correctly so that’s a bonus

00:11:52.240 –> 00:11:54.069

used correctly so that’s a bonus

uh you mentioned so many other partner

00:11:54.069 –> 00:11:54.079

uh you mentioned so many other partner

00:11:54.079 –> 00:11:56.470

uh you mentioned so many other partner

companies obviously some are great and

00:11:56.470 –> 00:11:56.480

companies obviously some are great and

00:11:56.480 –> 00:11:59.030

companies obviously some are great and

you’re using callrail et cetera but you

00:11:59.030 –> 00:11:59.040

you’re using callrail et cetera but you

00:11:59.040 –> 00:12:01.030

you’re using callrail et cetera but you

must have then evaluated a ton of or

00:12:01.030 –> 00:12:01.040

must have then evaluated a ton of or

00:12:01.040 –> 00:12:02.069

must have then evaluated a ton of or

people reach out to you all the time

00:12:02.069 –> 00:12:02.079

people reach out to you all the time

00:12:02.079 –> 00:12:03.350

people reach out to you all the time

probably every day

00:12:03.350 –> 00:12:03.360

probably every day

00:12:03.360 –> 00:12:05.590

probably every day

uh yeah who has been what has been a bad

00:12:05.590 –> 00:12:05.600

uh yeah who has been what has been a bad

00:12:05.600 –> 00:12:08.069

uh yeah who has been what has been a bad

experience working with we had we had a

00:12:08.069 –> 00:12:08.079

experience working with we had we had a

00:12:08.079 –> 00:12:11.110

experience working with we had we had a

couple of experiences um where we we’ve

00:12:11.110 –> 00:12:11.120

couple of experiences um where we we’ve

00:12:11.120 –> 00:12:12.790

couple of experiences um where we we’ve

been really busy being really busy is

00:12:12.790 –> 00:12:12.800

been really busy being really busy is

00:12:12.800 –> 00:12:14.629

been really busy being really busy is

great i love you know i love you know

00:12:14.629 –> 00:12:14.639

great i love you know i love you know

00:12:14.639 –> 00:12:15.990

great i love you know i love you know

that is the best problem to have that

00:12:15.990 –> 00:12:16.000

that is the best problem to have that

00:12:16.000 –> 00:12:17.670

that is the best problem to have that

we’re a little bit too busy there’s this

00:12:17.670 –> 00:12:17.680

we’re a little bit too busy there’s this

00:12:17.680 –> 00:12:19.269

we’re a little bit too busy there’s this

little pop ahead of the holidays where

00:12:19.269 –> 00:12:19.279

little pop ahead of the holidays where

00:12:19.279 –> 00:12:20.710

little pop ahead of the holidays where

we were just kind of losing our damn

00:12:20.710 –> 00:12:20.720

we were just kind of losing our damn

00:12:20.720 –> 00:12:22.310

we were just kind of losing our damn

minds or running renewals for a bunch of

00:12:22.310 –> 00:12:22.320

minds or running renewals for a bunch of

00:12:22.320 –> 00:12:23.910

minds or running renewals for a bunch of

our annual clients there’s some people

00:12:23.910 –> 00:12:23.920

our annual clients there’s some people

00:12:23.920 –> 00:12:25.430

our annual clients there’s some people

trying to push out some campaigns ahead

00:12:25.430 –> 00:12:25.440

trying to push out some campaigns ahead

00:12:25.440 –> 00:12:27.190

trying to push out some campaigns ahead

of the holidays like this was not the

00:12:27.190 –> 00:12:27.200

of the holidays like this was not the

00:12:27.200 –> 00:12:27.990

of the holidays like this was not the

time

00:12:27.990 –> 00:12:28.000

time

00:12:28.000 –> 00:12:29.910

time

and there were a few um you know get

00:12:29.910 –> 00:12:29.920

and there were a few um you know get

00:12:29.920 –> 00:12:32.230

and there were a few um you know get

some some sales emails coming in but i

00:12:32.230 –> 00:12:32.240

some some sales emails coming in but i

00:12:32.240 –> 00:12:33.509

some some sales emails coming in but i

was actually like i would like to

00:12:33.509 –> 00:12:33.519

was actually like i would like to

00:12:33.519 –> 00:12:35.829

was actually like i would like to

evaluate this platform and so i was very

00:12:35.829 –> 00:12:35.839

evaluate this platform and so i was very

00:12:35.839 –> 00:12:37.430

evaluate this platform and so i was very

very upfront and said you know what we

00:12:37.430 –> 00:12:37.440

very upfront and said you know what we

00:12:37.440 –> 00:12:39.190

very upfront and said you know what we

are going to be slammed i know what’s

00:12:39.190 –> 00:12:39.200

are going to be slammed i know what’s

00:12:39.200 –> 00:12:41.030

are going to be slammed i know what’s

going on the docket we have absolutely

00:12:41.030 –> 00:12:41.040

going on the docket we have absolutely

00:12:41.040 –> 00:12:43.509

going on the docket we have absolutely

no time to to evaluate anything

00:12:43.509 –> 00:12:43.519

no time to to evaluate anything

00:12:43.519 –> 00:12:45.990

no time to to evaluate anything

until late february please get on my

00:12:45.990 –> 00:12:46.000

until late february please get on my

00:12:46.000 –> 00:12:48.150

until late february please get on my

calendar in late february or send send

00:12:48.150 –> 00:12:48.160

calendar in late february or send send

00:12:48.160 –> 00:12:50.550

calendar in late february or send send

an email and we did have an incident

00:12:50.550 –> 00:12:50.560

an email and we did have an incident

00:12:50.560 –> 00:12:52.230

an email and we did have an incident

where someone you know is very upfront

00:12:52.230 –> 00:12:52.240

where someone you know is very upfront

00:12:52.240 –> 00:12:54.150

where someone you know is very upfront

with that no they just booked some time

00:12:54.150 –> 00:12:54.160

with that no they just booked some time

00:12:54.160 –> 00:12:55.990

with that no they just booked some time

on my calendar made it sound like they

00:12:55.990 –> 00:12:56.000

on my calendar made it sound like they

00:12:56.000 –> 00:12:58.069

on my calendar made it sound like they

were because we also serve sas companies

00:12:58.069 –> 00:12:58.079

were because we also serve sas companies

00:12:58.079 –> 00:12:59.910

were because we also serve sas companies

made it sound that they as if they were

00:12:59.910 –> 00:12:59.920

made it sound that they as if they were

00:12:59.920 –> 00:13:01.990

made it sound that they as if they were

actually the prospect booked a sales a

00:13:01.990 –> 00:13:02.000

actually the prospect booked a sales a

00:13:02.000 –> 00:13:04.310

actually the prospect booked a sales a

sales call with me to sell them and then

00:13:04.310 –> 00:13:04.320

sales call with me to sell them and then

00:13:04.320 –> 00:13:05.910

sales call with me to sell them and then

just went into their pitch and i was

00:13:05.910 –> 00:13:05.920

just went into their pitch and i was

00:13:05.920 –> 00:13:07.350

just went into their pitch and i was

just absolutely livid because it was

00:13:07.350 –> 00:13:07.360

just absolutely livid because it was

00:13:07.360 –> 00:13:09.030

just absolutely livid because it was

like two days before we were leaving for

00:13:09.030 –> 00:13:09.040

like two days before we were leaving for

00:13:09.040 –> 00:13:10.870

like two days before we were leaving for

christmas break and it was just it was

00:13:10.870 –> 00:13:10.880

christmas break and it was just it was

00:13:10.880 –> 00:13:12.790

christmas break and it was just it was

so disrespectful you know that was one

00:13:12.790 –> 00:13:12.800

so disrespectful you know that was one

00:13:12.800 –> 00:13:14.710

so disrespectful you know that was one

of the things that sell sell sell and

00:13:14.710 –> 00:13:14.720

of the things that sell sell sell and

00:13:14.720 –> 00:13:16.389

of the things that sell sell sell and

just not being respectful of the agency

00:13:16.389 –> 00:13:16.399

just not being respectful of the agency

00:13:16.399 –> 00:13:18.310

just not being respectful of the agency

the agency owners or their contacts time

00:13:18.310 –> 00:13:18.320

the agency owners or their contacts time

00:13:18.320 –> 00:13:19.670

the agency owners or their contacts time

so it’s absolutely lovely you know i

00:13:19.670 –> 00:13:19.680

so it’s absolutely lovely you know i

00:13:19.680 –> 00:13:20.790

so it’s absolutely lovely you know i

have a bunch of appointments that i’m

00:13:20.790 –> 00:13:20.800

have a bunch of appointments that i’m

00:13:20.800 –> 00:13:22.310

have a bunch of appointments that i’m

gonna be very happy to take and very

00:13:22.310 –> 00:13:22.320

gonna be very happy to take and very

00:13:22.320 –> 00:13:23.670

gonna be very happy to take and very

receptive to that lined up in mid and

00:13:23.670 –> 00:13:23.680

receptive to that lined up in mid and

00:13:23.680 –> 00:13:26.230

receptive to that lined up in mid and

late february uh however this other not

00:13:26.230 –> 00:13:26.240

late february uh however this other not

00:13:26.240 –> 00:13:28.870

late february uh however this other not

gonna name names but you know i i made

00:13:28.870 –> 00:13:28.880

gonna name names but you know i i made

00:13:28.880 –> 00:13:30.470

gonna name names but you know i i made

it very clear that if you know the next

00:13:30.470 –> 00:13:30.480

it very clear that if you know the next

00:13:30.480 –> 00:13:32.230

it very clear that if you know the next

time a client or a fellow agency owner

00:13:32.230 –> 00:13:32.240

time a client or a fellow agency owner

00:13:32.240 –> 00:13:33.590

time a client or a fellow agency owner

is asking me for someone that offers

00:13:33.590 –> 00:13:33.600

is asking me for someone that offers

00:13:33.600 –> 00:13:35.430

is asking me for someone that offers

that same solution i’m going to tell

00:13:35.430 –> 00:13:35.440

that same solution i’m going to tell

00:13:35.440 –> 00:13:37.350

that same solution i’m going to tell

them exactly who not to work with

00:13:37.350 –> 00:13:37.360

them exactly who not to work with

00:13:37.360 –> 00:13:38.550

them exactly who not to work with

because we all we know where their

00:13:38.550 –> 00:13:38.560

because we all we know where their

00:13:38.560 –> 00:13:40.710

because we all we know where their

priorities lie so i mean that wasn’t the

00:13:40.710 –> 00:13:40.720

priorities lie so i mean that wasn’t the

00:13:40.720 –> 00:13:43.110

priorities lie so i mean that wasn’t the

most horribly egregious but it was very

00:13:43.110 –> 00:13:43.120

most horribly egregious but it was very

00:13:43.120 –> 00:13:45.430

most horribly egregious but it was very

rude and it kind of made me really think

00:13:45.430 –> 00:13:45.440

rude and it kind of made me really think

00:13:45.440 –> 00:13:47.030

rude and it kind of made me really think

about what that company’s ethos must be

00:13:47.030 –> 00:13:47.040

about what that company’s ethos must be

00:13:47.040 –> 00:13:48.230

about what that company’s ethos must be

in terms of the folks that they work

00:13:48.230 –> 00:13:48.240

in terms of the folks that they work

00:13:48.240 –> 00:13:50.150

in terms of the folks that they work

with that’s probably probably the worst

00:13:50.150 –> 00:13:50.160

with that’s probably probably the worst

00:13:50.160 –> 00:13:52.710

with that’s probably probably the worst

one second worst was a company we had

00:13:52.710 –> 00:13:52.720

one second worst was a company we had

00:13:52.720 –> 00:13:54.310

one second worst was a company we had

some trouble getting started with we’re

00:13:54.310 –> 00:13:54.320

some trouble getting started with we’re

00:13:54.320 –> 00:13:56.790

some trouble getting started with we’re

really excited to use and um their

00:13:56.790 –> 00:13:56.800

really excited to use and um their

00:13:56.800 –> 00:13:58.310

really excited to use and um their

knowledge base is kind of buried so we

00:13:58.310 –> 00:13:58.320

knowledge base is kind of buried so we

00:13:58.320 –> 00:14:00.310

knowledge base is kind of buried so we

have to email they’re like oh yeah no we

00:14:00.310 –> 00:14:00.320

have to email they’re like oh yeah no we

00:14:00.320 –> 00:14:01.430

have to email they’re like oh yeah no we

don’t have a link to that here’s the

00:14:01.430 –> 00:14:01.440

don’t have a link to that here’s the

00:14:01.440 –> 00:14:03.269

don’t have a link to that here’s the

link to those and i’m like well thanks

00:14:03.269 –> 00:14:03.279

link to those and i’m like well thanks

00:14:03.279 –> 00:14:04.629

link to those and i’m like well thanks

that’s kind of odd that i have to ask

00:14:04.629 –> 00:14:04.639

that’s kind of odd that i have to ask

00:14:04.639 –> 00:14:06.389

that’s kind of odd that i have to ask

for it but despite being on recurring

00:14:06.389 –> 00:14:06.399

for it but despite being on recurring

00:14:06.399 –> 00:14:08.389

for it but despite being on recurring

billing we grab an email every month

00:14:08.389 –> 00:14:08.399

billing we grab an email every month

00:14:08.399 –> 00:14:09.829

billing we grab an email every month

that we are about to get turned off for

00:14:09.829 –> 00:14:09.839

that we are about to get turned off for

00:14:09.839 –> 00:14:11.910

that we are about to get turned off for

non-payment the day before the recurring

00:14:11.910 –> 00:14:11.920

non-payment the day before the recurring

00:14:11.920 –> 00:14:13.509

non-payment the day before the recurring

billing kicked in which every month then

00:14:13.509 –> 00:14:13.519

billing kicked in which every month then

00:14:13.519 –> 00:14:14.710

billing kicked in which every month then

i have to have a conversation with my

00:14:14.710 –> 00:14:14.720

i have to have a conversation with my

00:14:14.720 –> 00:14:16.389

i have to have a conversation with my

bookkeeper freaking out about how we’re

00:14:16.389 –> 00:14:16.399

bookkeeper freaking out about how we’re

00:14:16.399 –> 00:14:17.750

bookkeeper freaking out about how we’re

about to get turned off or something and

00:14:17.750 –> 00:14:17.760

about to get turned off or something and

00:14:17.760 –> 00:14:19.430

about to get turned off or something and

they don’t know how to pay it which is

00:14:19.430 –> 00:14:19.440

they don’t know how to pay it which is

00:14:19.440 –> 00:14:22.069

they don’t know how to pay it which is

again a lovely way to spend my time i’ve

00:14:22.069 –> 00:14:22.079

again a lovely way to spend my time i’ve

00:14:22.079 –> 00:14:23.590

again a lovely way to spend my time i’ve

i spent a good portion of last year

00:14:23.590 –> 00:14:23.600

i spent a good portion of last year

00:14:23.600 –> 00:14:25.509

i spent a good portion of last year

talking to zoom info about explaining

00:14:25.509 –> 00:14:25.519

talking to zoom info about explaining

00:14:25.519 –> 00:14:27.269

talking to zoom info about explaining

that strike exists and they should use

00:14:27.269 –> 00:14:27.279

that strike exists and they should use

00:14:27.279 –> 00:14:29.509

that strike exists and they should use

it

00:14:29.509 –> 00:14:29.519

00:14:29.519 –> 00:14:31.750

yeah there’s it’s it’s hard yeah we’ll

00:14:31.750 –> 00:14:31.760

yeah there’s it’s it’s hard yeah we’ll

00:14:31.760 –> 00:14:33.350

yeah there’s it’s it’s hard yeah we’ll

see a lot of stuff where you know these

00:14:33.350 –> 00:14:33.360

see a lot of stuff where you know these

00:14:33.360 –> 00:14:34.790

see a lot of stuff where you know these

platforms are supposed to make our lives

00:14:34.790 –> 00:14:34.800

platforms are supposed to make our lives

00:14:34.800 –> 00:14:37.030

platforms are supposed to make our lives

easier or automate processes and make

00:14:37.030 –> 00:14:37.040

easier or automate processes and make

00:14:37.040 –> 00:14:38.470

easier or automate processes and make

things streamlined um that then they

00:14:38.470 –> 00:14:38.480

things streamlined um that then they

00:14:38.480 –> 00:14:39.670

things streamlined um that then they

don’t have something automated or

00:14:39.670 –> 00:14:39.680

don’t have something automated or

00:14:39.680 –> 00:14:41.189

don’t have something automated or

streamlined themselves that actually

00:14:41.189 –> 00:14:41.199

streamlined themselves that actually

00:14:41.199 –> 00:14:42.790

streamlined themselves that actually

ends up causing a whole bunch of manual

00:14:42.790 –> 00:14:42.800

ends up causing a whole bunch of manual

00:14:42.800 –> 00:14:45.269

ends up causing a whole bunch of manual

time and minor freak out i feel it every

00:14:45.269 –> 00:14:45.279

time and minor freak out i feel it every

00:14:45.279 –> 00:14:46.629

time and minor freak out i feel it every

day i don’t have a newsletter at appbind

00:14:46.629 –> 00:14:46.639

day i don’t have a newsletter at appbind

00:14:46.639 –> 00:14:48.310

day i don’t have a newsletter at appbind

and i think every day i wake up today’s

00:14:48.310 –> 00:14:48.320

and i think every day i wake up today’s

00:14:48.320 –> 00:14:50.150

and i think every day i wake up today’s

a day i create a newsletter yeah who

00:14:50.150 –> 00:14:50.160

a day i create a newsletter yeah who

00:14:50.160 –> 00:14:52.069

a day i create a newsletter yeah who

cares

00:14:52.069 –> 00:14:52.079

cares

00:14:52.079 –> 00:14:53.189

cares

uh

00:14:53.189 –> 00:14:53.199

uh

00:14:53.199 –> 00:14:55.509

uh

so just don’t open the english letter no

00:14:55.509 –> 00:14:55.519

so just don’t open the english letter no

00:14:55.519 –> 00:14:57.350

so just don’t open the english letter no

i invite people to drinks you know me

00:14:57.350 –> 00:14:57.360

i invite people to drinks you know me

00:14:57.360 –> 00:14:58.790

i invite people to drinks you know me

that’s how we met and the open bar is a

00:14:58.790 –> 00:14:58.800

that’s how we met and the open bar is a

00:14:58.800 –> 00:15:00.389

that’s how we met and the open bar is a

service that’s my thing so one thing you

00:15:00.389 –> 00:15:00.399

service that’s my thing so one thing you

00:15:00.399 –> 00:15:02.150

service that’s my thing so one thing you

mentioned that obviously drives me

00:15:02.150 –> 00:15:02.160

mentioned that obviously drives me

00:15:02.160 –> 00:15:03.910

mentioned that obviously drives me

bananas because of what i do it is

00:15:03.910 –> 00:15:03.920

bananas because of what i do it is

00:15:03.920 –> 00:15:05.670

bananas because of what i do it is

interesting to me so your job is to

00:15:05.670 –> 00:15:05.680

interesting to me so your job is to

00:15:05.680 –> 00:15:08.629

interesting to me so your job is to

bring chaos under control but because of

00:15:08.629 –> 00:15:08.639

bring chaos under control but because of

00:15:08.639 –> 00:15:10.949

bring chaos under control but because of

the chaos of getting buying these

00:15:10.949 –> 00:15:10.959

the chaos of getting buying these

00:15:10.959 –> 00:15:12.310

the chaos of getting buying these

subscriptions you’re doing everything

00:15:12.310 –> 00:15:12.320

subscriptions you’re doing everything

00:15:12.320 –> 00:15:13.829

subscriptions you’re doing everything

referral but there’s so many products

00:15:13.829 –> 00:15:13.839

referral but there’s so many products

00:15:13.839 –> 00:15:15.350

referral but there’s so many products

that you mentioned in your stack i’m

00:15:15.350 –> 00:15:15.360

that you mentioned in your stack i’m

00:15:15.360 –> 00:15:17.509

that you mentioned in your stack i’m

just curious and then you say sales as

00:15:17.509 –> 00:15:17.519

just curious and then you say sales as

00:15:17.519 –> 00:15:19.670

just curious and then you say sales as

you know these sas vendors can be very

00:15:19.670 –> 00:15:19.680

you know these sas vendors can be very

00:15:19.680 –> 00:15:22.389

you know these sas vendors can be very

very needy and desperate and great chaos

00:15:22.389 –> 00:15:22.399

very needy and desperate and great chaos

00:15:22.399 –> 00:15:23.910

very needy and desperate and great chaos

with your clients how do you manage

00:15:23.910 –> 00:15:23.920

with your clients how do you manage

00:15:23.920 –> 00:15:26.069

with your clients how do you manage

those conversations so that the client

00:15:26.069 –> 00:15:26.079

those conversations so that the client

00:15:26.079 –> 00:15:28.150

those conversations so that the client

is having good experience even though

00:15:28.150 –> 00:15:28.160

is having good experience even though

00:15:28.160 –> 00:15:29.509

is having good experience even though

you need them to get something which is

00:15:29.509 –> 00:15:29.519

you need them to get something which is

00:15:29.519 –> 00:15:32.230

you need them to get something which is

effectively a pipe or a valve from your

00:15:32.230 –> 00:15:32.240

effectively a pipe or a valve from your

00:15:32.240 –> 00:15:34.069

effectively a pipe or a valve from your

point of view yeah that’s something that

00:15:34.069 –> 00:15:34.079

point of view yeah that’s something that

00:15:34.079 –> 00:15:35.430

point of view yeah that’s something that

we’ve we’ve kind of wrestled with over

00:15:35.430 –> 00:15:35.440

we’ve we’ve kind of wrestled with over

00:15:35.440 –> 00:15:36.790

we’ve we’ve kind of wrestled with over

the years you know one of the things

00:15:36.790 –> 00:15:36.800

the years you know one of the things

00:15:36.800 –> 00:15:39.030

the years you know one of the things

that for us we want our clients to own

00:15:39.030 –> 00:15:39.040

that for us we want our clients to own

00:15:39.040 –> 00:15:41.430

that for us we want our clients to own

their subscriptions for multiple reasons

00:15:41.430 –> 00:15:41.440

their subscriptions for multiple reasons

00:15:41.440 –> 00:15:43.350

their subscriptions for multiple reasons

you know of course one we don’t want to

00:15:43.350 –> 00:15:43.360

you know of course one we don’t want to

00:15:43.360 –> 00:15:45.110

you know of course one we don’t want to

be the one signing a two-year contract

00:15:45.110 –> 00:15:45.120

be the one signing a two-year contract

00:15:45.120 –> 00:15:46.150

be the one signing a two-year contract

for a client that doesn’t have a

00:15:46.150 –> 00:15:46.160

for a client that doesn’t have a

00:15:46.160 –> 00:15:48.710

for a client that doesn’t have a

two-year contract with us um and you

00:15:48.710 –> 00:15:48.720

two-year contract with us um and you

00:15:48.720 –> 00:15:50.310

two-year contract with us um and you

know of course at any point who knows

00:15:50.310 –> 00:15:50.320

know of course at any point who knows

00:15:50.320 –> 00:15:51.990

know of course at any point who knows

especially with startups what may happen

00:15:51.990 –> 00:15:52.000

especially with startups what may happen

00:15:52.000 –> 00:15:53.350

especially with startups what may happen

and on the other side of the coin of

00:15:53.350 –> 00:15:53.360

and on the other side of the coin of

00:15:53.360 –> 00:15:54.710

and on the other side of the coin of

course you know we don’t want to be

00:15:54.710 –> 00:15:54.720

course you know we don’t want to be

00:15:54.720 –> 00:15:56.710

course you know we don’t want to be

owning it in case something happens to

00:15:56.710 –> 00:15:56.720

owning it in case something happens to

00:15:56.720 –> 00:15:59.030

owning it in case something happens to

us as an agency um i think the example

00:15:59.030 –> 00:15:59.040

us as an agency um i think the example

00:15:59.040 –> 00:16:00.550

us as an agency um i think the example

that i’ve given a few times is i’m on

00:16:00.550 –> 00:16:00.560

that i’ve given a few times is i’m on

00:16:00.560 –> 00:16:02.790

that i’ve given a few times is i’m on

vacation my wallet gets stolen my credit

00:16:02.790 –> 00:16:02.800

vacation my wallet gets stolen my credit

00:16:02.800 –> 00:16:04.550

vacation my wallet gets stolen my credit

card gets turned off who is going to set

00:16:04.550 –> 00:16:04.560

card gets turned off who is going to set

00:16:04.560 –> 00:16:06.310

card gets turned off who is going to set

this back up if we’re the ones who put

00:16:06.310 –> 00:16:06.320

this back up if we’re the ones who put

00:16:06.320 –> 00:16:09.189

this back up if we’re the ones who put

this on or we fold we don’t want to put

00:16:09.189 –> 00:16:09.199

this on or we fold we don’t want to put

00:16:09.199 –> 00:16:10.389

this on or we fold we don’t want to put

our clients in that position so we

00:16:10.389 –> 00:16:10.399

our clients in that position so we

00:16:10.399 –> 00:16:11.670

our clients in that position so we

always encourage them to own it

00:16:11.670 –> 00:16:11.680

always encourage them to own it

00:16:11.680 –> 00:16:13.509

always encourage them to own it

additionally of course you know for some

00:16:13.509 –> 00:16:13.519

additionally of course you know for some

00:16:13.519 –> 00:16:15.269

additionally of course you know for some

of these again using hubspot as an

00:16:15.269 –> 00:16:15.279

of these again using hubspot as an

00:16:15.279 –> 00:16:16.790

of these again using hubspot as an

example someone signs up for hub soft

00:16:16.790 –> 00:16:16.800

example someone signs up for hub soft

00:16:16.800 –> 00:16:18.230

example someone signs up for hub soft

marketing they’re signing a one or a two

00:16:18.230 –> 00:16:18.240

marketing they’re signing a one or a two

00:16:18.240 –> 00:16:20.310

marketing they’re signing a one or a two

year contract that is a contract between

00:16:20.310 –> 00:16:20.320

year contract that is a contract between

00:16:20.320 –> 00:16:22.310

year contract that is a contract between

them and and hubspot i don’t want to

00:16:22.310 –> 00:16:22.320

them and and hubspot i don’t want to

00:16:22.320 –> 00:16:23.749

them and and hubspot i don’t want to

wedge myself in too much as a third

00:16:23.749 –> 00:16:23.759

wedge myself in too much as a third

00:16:23.759 –> 00:16:25.829

wedge myself in too much as a third

party or to try to overly manage that

00:16:25.829 –> 00:16:25.839

party or to try to overly manage that

00:16:25.839 –> 00:16:27.269

party or to try to overly manage that

because i am not a party to that

00:16:27.269 –> 00:16:27.279

because i am not a party to that

00:16:27.279 –> 00:16:28.949

because i am not a party to that

contract i have some skin in the game

00:16:28.949 –> 00:16:28.959

contract i have some skin in the game

00:16:28.959 –> 00:16:31.590

contract i have some skin in the game

but not as much as they do so really

00:16:31.590 –> 00:16:31.600

but not as much as they do so really

00:16:31.600 –> 00:16:33.350

but not as much as they do so really

want to stay out of that so i generally

00:16:33.350 –> 00:16:33.360

want to stay out of that so i generally

00:16:33.360 –> 00:16:34.470

want to stay out of that so i generally

try to

00:16:34.470 –> 00:16:34.480

try to

00:16:34.480 –> 00:16:37.749

try to

run for some of these like hubspot or a

00:16:37.749 –> 00:16:37.759

run for some of these like hubspot or a

00:16:37.759 –> 00:16:39.350

run for some of these like hubspot or a

sprout social or something that is going

00:16:39.350 –> 00:16:39.360

sprout social or something that is going

00:16:39.360 –> 00:16:40.949

sprout social or something that is going

to be a larger commitment and something

00:16:40.949 –> 00:16:40.959

to be a larger commitment and something

00:16:40.959 –> 00:16:43.910

to be a larger commitment and something

that may or may not be a little spendy i

00:16:43.910 –> 00:16:43.920

that may or may not be a little spendy i

00:16:43.920 –> 00:16:46.870

that may or may not be a little spendy i

try to make proper intros stay involved

00:16:46.870 –> 00:16:46.880

try to make proper intros stay involved

00:16:46.880 –> 00:16:48.870

try to make proper intros stay involved

with the conversations as is appropriate

00:16:48.870 –> 00:16:48.880

with the conversations as is appropriate

00:16:48.880 –> 00:16:50.629

with the conversations as is appropriate

and kind of try to toe the line to make

00:16:50.629 –> 00:16:50.639

and kind of try to toe the line to make

00:16:50.639 –> 00:16:52.550

and kind of try to toe the line to make

sure that i’m not leaving anyone kind of

00:16:52.550 –> 00:16:52.560

sure that i’m not leaving anyone kind of

00:16:52.560 –> 00:16:54.710

sure that i’m not leaving anyone kind of

hanging out to dry or or you know get

00:16:54.710 –> 00:16:54.720

hanging out to dry or or you know get

00:16:54.720 –> 00:16:56.310

hanging out to dry or or you know get

the hard sell i try to be really

00:16:56.310 –> 00:16:56.320

the hard sell i try to be really

00:16:56.320 –> 00:16:58.230

the hard sell i try to be really

transparent with everyone on both sides

00:16:58.230 –> 00:16:58.240

transparent with everyone on both sides

00:16:58.240 –> 00:16:59.509

transparent with everyone on both sides

about what timelines actually are

00:16:59.509 –> 00:16:59.519

about what timelines actually are

00:16:59.519 –> 00:17:01.189

about what timelines actually are

looking like what budgets actually are

00:17:01.189 –> 00:17:01.199

looking like what budgets actually are

00:17:01.199 –> 00:17:02.949

looking like what budgets actually are

what’s going to happen and when uh to

00:17:02.949 –> 00:17:02.959

what’s going to happen and when uh to

00:17:02.959 –> 00:17:04.230

what’s going to happen and when uh to

make sure to kind of guide those

00:17:04.230 –> 00:17:04.240

make sure to kind of guide those

00:17:04.240 –> 00:17:06.549

make sure to kind of guide those

conversations but otherwise when it

00:17:06.549 –> 00:17:06.559

conversations but otherwise when it

00:17:06.559 –> 00:17:08.309

conversations but otherwise when it

comes to actually you know contracting

00:17:08.309 –> 00:17:08.319

comes to actually you know contracting

00:17:08.319 –> 00:17:09.669

comes to actually you know contracting

what’s going to end up being billing

00:17:09.669 –> 00:17:09.679

what’s going to end up being billing

00:17:09.679 –> 00:17:11.909

what’s going to end up being billing

terms or discounts negotiated or

00:17:11.909 –> 00:17:11.919

terms or discounts negotiated or

00:17:11.919 –> 00:17:13.829

terms or discounts negotiated or

whatever else and like this is between

00:17:13.829 –> 00:17:13.839

whatever else and like this is between

00:17:13.839 –> 00:17:15.669

whatever else and like this is between

y’all i want to stay the heck out of it

00:17:15.669 –> 00:17:15.679

y’all i want to stay the heck out of it

00:17:15.679 –> 00:17:16.870

y’all i want to stay the heck out of it

for things that are going to be a little

00:17:16.870 –> 00:17:16.880

for things that are going to be a little

00:17:16.880 –> 00:17:18.710

for things that are going to be a little

bit easier you sign up you set stuff up

00:17:18.710 –> 00:17:18.720

bit easier you sign up you set stuff up

00:17:18.720 –> 00:17:20.549

bit easier you sign up you set stuff up

uh don’t need to go through a prolonged

00:17:20.549 –> 00:17:20.559

uh don’t need to go through a prolonged

00:17:20.559 –> 00:17:22.150

uh don’t need to go through a prolonged

sales process it’s often just sending

00:17:22.150 –> 00:17:22.160

sales process it’s often just sending

00:17:22.160 –> 00:17:23.990

sales process it’s often just sending

over like here’s the link

00:17:23.990 –> 00:17:24.000

over like here’s the link

00:17:24.000 –> 00:17:25.750

over like here’s the link

sign up for this

00:17:25.750 –> 00:17:25.760

sign up for this

00:17:25.760 –> 00:17:27.510

sign up for this

add me as a user but here’s the two

00:17:27.510 –> 00:17:27.520

add me as a user but here’s the two

00:17:27.520 –> 00:17:29.510

add me as a user but here’s the two

second tutorial on how to do that

00:17:29.510 –> 00:17:29.520

second tutorial on how to do that

00:17:29.520 –> 00:17:31.430

second tutorial on how to do that

and then we can take it from there so

00:17:31.430 –> 00:17:31.440

and then we can take it from there so

00:17:31.440 –> 00:17:33.110

and then we can take it from there so

that’s really you know it’s it’s not an

00:17:33.110 –> 00:17:33.120

that’s really you know it’s it’s not an

00:17:33.120 –> 00:17:34.870

that’s really you know it’s it’s not an

elegant process by any means it’s a

00:17:34.870 –> 00:17:34.880

elegant process by any means it’s a

00:17:34.880 –> 00:17:36.470

elegant process by any means it’s a

little bit a little bit of a dance where

00:17:36.470 –> 00:17:36.480

little bit a little bit of a dance where

00:17:36.480 –> 00:17:39.270

little bit a little bit of a dance where

we’re trying not to step in it uh and uh

00:17:39.270 –> 00:17:39.280

we’re trying not to step in it uh and uh

00:17:39.280 –> 00:17:40.870

we’re trying not to step in it uh and uh

get our get ourselves in the middle of

00:17:40.870 –> 00:17:40.880

get our get ourselves in the middle of

00:17:40.880 –> 00:17:41.990

get our get ourselves in the middle of

something we shouldn’t be in the middle

00:17:41.990 –> 00:17:42.000

something we shouldn’t be in the middle

00:17:42.000 –> 00:17:44.310

something we shouldn’t be in the middle

of part of me is dying inside because i

00:17:44.310 –> 00:17:44.320

of part of me is dying inside because i

00:17:44.320 –> 00:17:45.750

of part of me is dying inside because i

solved all these problems but it’s okay

00:17:45.750 –> 00:17:45.760

solved all these problems but it’s okay

00:17:45.760 –> 00:17:46.950

solved all these problems but it’s okay

i understand

00:17:46.950 –> 00:17:46.960

i understand

00:17:46.960 –> 00:17:48.549

i understand

i did the same thing to me like the

00:17:48.549 –> 00:17:48.559

i did the same thing to me like the

00:17:48.559 –> 00:17:50.390

i did the same thing to me like the

hardest thing about that relationship is

00:17:50.390 –> 00:17:50.400

hardest thing about that relationship is

00:17:50.400 –> 00:17:51.830

hardest thing about that relationship is

when you because you’re i know the kind

00:17:51.830 –> 00:17:51.840

when you because you’re i know the kind

00:17:51.840 –> 00:17:54.230

when you because you’re i know the kind

of contracts you’re doing are large and

00:17:54.230 –> 00:17:54.240

of contracts you’re doing are large and

00:17:54.240 –> 00:17:55.830

of contracts you’re doing are large and

i used to be analytics consulted and

00:17:55.830 –> 00:17:55.840

i used to be analytics consulted and

00:17:55.840 –> 00:17:57.270

i used to be analytics consulted and

amplitude sales would always drive me

00:17:57.270 –> 00:17:57.280

amplitude sales would always drive me

00:17:57.280 –> 00:17:59.190

amplitude sales would always drive me

absolutely bananas right because it was

00:17:59.190 –> 00:17:59.200

absolutely bananas right because it was

00:17:59.200 –> 00:18:00.710

absolutely bananas right because it was

a great product but the sales people

00:18:00.710 –> 00:18:00.720

a great product but the sales people

00:18:00.720 –> 00:18:02.310

a great product but the sales people

would never listen to me they didn’t

00:18:02.310 –> 00:18:02.320

would never listen to me they didn’t

00:18:02.320 –> 00:18:03.669

would never listen to me they didn’t

understand implementation partners at

00:18:03.669 –> 00:18:03.679

understand implementation partners at

00:18:03.679 –> 00:18:05.029

understand implementation partners at

all they didn’t understand these people

00:18:05.029 –> 00:18:05.039

all they didn’t understand these people

00:18:05.039 –> 00:18:09.350

all they didn’t understand these people

existed you don’t exist and like

00:18:09.350 –> 00:18:09.360

00:18:09.360 –> 00:18:10.950

i’m pretty sure i accept anyway so they

00:18:10.950 –> 00:18:10.960

i’m pretty sure i accept anyway so they

00:18:10.960 –> 00:18:12.549

i’m pretty sure i accept anyway so they

always end run me with the client right

00:18:12.549 –> 00:18:12.559

always end run me with the client right

00:18:12.559 –> 00:18:14.390

always end run me with the client right

and create chaos hubspot’s much better

00:18:14.390 –> 00:18:14.400

and create chaos hubspot’s much better

00:18:14.400 –> 00:18:16.870

and create chaos hubspot’s much better

at that but you must have had to deal

00:18:16.870 –> 00:18:16.880

at that but you must have had to deal

00:18:16.880 –> 00:18:18.630

at that but you must have had to deal

with vendors who you’d have to like

00:18:18.630 –> 00:18:18.640

with vendors who you’d have to like

00:18:18.640 –> 00:18:19.909

with vendors who you’d have to like

reign them in i’m curious what do you

00:18:19.909 –> 00:18:19.919

reign them in i’m curious what do you

00:18:19.919 –> 00:18:21.110

reign them in i’m curious what do you

have a way of bringing those things and

00:18:21.110 –> 00:18:21.120

have a way of bringing those things and

00:18:21.120 –> 00:18:22.630

have a way of bringing those things and

those conversations under control and i

00:18:22.630 –> 00:18:22.640

those conversations under control and i

00:18:22.640 –> 00:18:24.150

those conversations under control and i

mean i asked this in a meaningful way

00:18:24.150 –> 00:18:24.160

mean i asked this in a meaningful way

00:18:24.160 –> 00:18:25.590

mean i asked this in a meaningful way

because so many software vendors need to

00:18:25.590 –> 00:18:25.600

because so many software vendors need to

00:18:25.600 –> 00:18:27.830

because so many software vendors need to

hear you know your point of view on the

00:18:27.830 –> 00:18:27.840

hear you know your point of view on the

00:18:27.840 –> 00:18:28.630

hear you know your point of view on the

sale because they don’t know what

00:18:28.630 –> 00:18:28.640

sale because they don’t know what

00:18:28.640 –> 00:18:31.029

sale because they don’t know what

they’re doing we don’t have a process

00:18:31.029 –> 00:18:31.039

they’re doing we don’t have a process

00:18:31.039 –> 00:18:33.190

they’re doing we don’t have a process

for that we’ve had circumstances though

00:18:33.190 –> 00:18:33.200

for that we’ve had circumstances though

00:18:33.200 –> 00:18:35.350

for that we’ve had circumstances though

where you know i’ve i’ve had to send a

00:18:35.350 –> 00:18:35.360

where you know i’ve i’ve had to send a

00:18:35.360 –> 00:18:37.350

where you know i’ve i’ve had to send a

nasty email we had one where someone’s

00:18:37.350 –> 00:18:37.360

nasty email we had one where someone’s

00:18:37.360 –> 00:18:39.590

nasty email we had one where someone’s

being very overly aggressive and was not

00:18:39.590 –> 00:18:39.600

being very overly aggressive and was not

00:18:39.600 –> 00:18:41.270

being very overly aggressive and was not

listening to the client and to be very

00:18:41.270 –> 00:18:41.280

listening to the client and to be very

00:18:41.280 –> 00:18:42.549

listening to the client and to be very

frank like some of the language they

00:18:42.549 –> 00:18:42.559

frank like some of the language they

00:18:42.559 –> 00:18:44.470

frank like some of the language they

were using as a woman in business you

00:18:44.470 –> 00:18:44.480

were using as a woman in business you

00:18:44.480 –> 00:18:46.070

were using as a woman in business you

know i got an email forwarded to me like

00:18:46.070 –> 00:18:46.080

know i got an email forwarded to me like

00:18:46.080 –> 00:18:47.270

know i got an email forwarded to me like

what would you say to this i was like

00:18:47.270 –> 00:18:47.280

what would you say to this i was like

00:18:47.280 –> 00:18:49.350

what would you say to this i was like

that is some very misogynistic

00:18:49.350 –> 00:18:49.360

that is some very misogynistic

00:18:49.360 –> 00:18:51.750

that is some very misogynistic

condescending language um and it was

00:18:51.750 –> 00:18:51.760

condescending language um and it was

00:18:51.760 –> 00:18:53.669

condescending language um and it was

very much you know kind of to summarize

00:18:53.669 –> 00:18:53.679

very much you know kind of to summarize

00:18:53.679 –> 00:18:55.909

very much you know kind of to summarize

the tone and and the language being used

00:18:55.909 –> 00:18:55.919

the tone and and the language being used

00:18:55.919 –> 00:18:57.110

the tone and and the language being used

well it didn’t say it directly was kind

00:18:57.110 –> 00:18:57.120

well it didn’t say it directly was kind

00:18:57.120 –> 00:18:59.190

well it didn’t say it directly was kind

of like listen little lady like maybe

00:18:59.190 –> 00:18:59.200

of like listen little lady like maybe

00:18:59.200 –> 00:19:00.630

of like listen little lady like maybe

your boss might have about have a

00:19:00.630 –> 00:19:00.640

your boss might have about have a

00:19:00.640 –> 00:19:02.230

your boss might have about have a

different opinion about what you should

00:19:02.230 –> 00:19:02.240

different opinion about what you should

00:19:02.240 –> 00:19:03.990

different opinion about what you should

do you know like i think you know like

00:19:03.990 –> 00:19:04.000

do you know like i think you know like

00:19:04.000 –> 00:19:05.430

do you know like i think you know like

we kind of know better and i was like

00:19:05.430 –> 00:19:05.440

we kind of know better and i was like

00:19:05.440 –> 00:19:07.750

we kind of know better and i was like

hell no it was a situation where you

00:19:07.750 –> 00:19:07.760

hell no it was a situation where you

00:19:07.760 –> 00:19:09.590

hell no it was a situation where you

know i basically coached the client as

00:19:09.590 –> 00:19:09.600

know i basically coached the client as

00:19:09.600 –> 00:19:11.029

know i basically coached the client as

like this is what i would respond and

00:19:11.029 –> 00:19:11.039

like this is what i would respond and

00:19:11.039 –> 00:19:12.870

like this is what i would respond and

say at the same time i get to send my

00:19:12.870 –> 00:19:12.880

say at the same time i get to send my

00:19:12.880 –> 00:19:14.630

say at the same time i get to send my

nasty email and kind of had to

00:19:14.630 –> 00:19:14.640

nasty email and kind of had to

00:19:14.640 –> 00:19:15.830

nasty email and kind of had to

essentially figure out who their

00:19:15.830 –> 00:19:15.840

essentially figure out who their

00:19:15.840 –> 00:19:18.150

essentially figure out who their

supervisor was and copy them and say you

00:19:18.150 –> 00:19:18.160

supervisor was and copy them and say you

00:19:18.160 –> 00:19:19.830

supervisor was and copy them and say you

know it’s like this isn’t appropriate we

00:19:19.830 –> 00:19:19.840

know it’s like this isn’t appropriate we

00:19:19.840 –> 00:19:21.990

know it’s like this isn’t appropriate we

can’t have relationships like this uh

00:19:21.990 –> 00:19:22.000

can’t have relationships like this uh

00:19:22.000 –> 00:19:23.750

can’t have relationships like this uh

you’re jeopardizing both of our both of

00:19:23.750 –> 00:19:23.760

you’re jeopardizing both of our both of

00:19:23.760 –> 00:19:25.830

you’re jeopardizing both of our both of

our both of our deals now get your act

00:19:25.830 –> 00:19:25.840

our both of our deals now get your act

00:19:25.840 –> 00:19:27.590

our both of our deals now get your act

together and get someone else on this

00:19:27.590 –> 00:19:27.600

together and get someone else on this

00:19:27.600 –> 00:19:29.510

together and get someone else on this

account pronto um otherwise we’re not

00:19:29.510 –> 00:19:29.520

account pronto um otherwise we’re not

00:19:29.520 –> 00:19:30.710

account pronto um otherwise we’re not

going to deal with you all over again

00:19:30.710 –> 00:19:30.720

going to deal with you all over again

00:19:30.720 –> 00:19:32.549

going to deal with you all over again

and it did resolve itself but it was

00:19:32.549 –> 00:19:32.559

and it did resolve itself but it was

00:19:32.559 –> 00:19:34.630

and it did resolve itself but it was

kind of gross and it was kind of rough

00:19:34.630 –> 00:19:34.640

kind of gross and it was kind of rough

00:19:34.640 –> 00:19:36.150

kind of gross and it was kind of rough

but you know we we want to be an

00:19:36.150 –> 00:19:36.160

but you know we we want to be an

00:19:36.160 –> 00:19:37.909

but you know we we want to be an

advocate for our clients and so it’s

00:19:37.909 –> 00:19:37.919

advocate for our clients and so it’s

00:19:37.919 –> 00:19:39.830

advocate for our clients and so it’s

really going in and trying to coach them

00:19:39.830 –> 00:19:39.840

really going in and trying to coach them

00:19:39.840 –> 00:19:41.350

really going in and trying to coach them

and advocate for them and if it turns

00:19:41.350 –> 00:19:41.360

and advocate for them and if it turns

00:19:41.360 –> 00:19:43.669

and advocate for them and if it turns

out that really we can’t do this anymore

00:19:43.669 –> 00:19:43.679

out that really we can’t do this anymore

00:19:43.679 –> 00:19:45.190

out that really we can’t do this anymore

then we can’t do this anymore we need to

00:19:45.190 –> 00:19:45.200

then we can’t do this anymore we need to

00:19:45.200 –> 00:19:46.789

then we can’t do this anymore we need to

find a different solution well there’s a

00:19:46.789 –> 00:19:46.799

find a different solution well there’s a

00:19:46.799 –> 00:19:47.990

find a different solution well there’s a

little bit in there you threw out that i

00:19:47.990 –> 00:19:48.000

little bit in there you threw out that i

00:19:48.000 –> 00:19:49.510

little bit in there you threw out that i

don’t think people get it

00:19:49.510 –> 00:19:49.520

don’t think people get it

00:19:49.520 –> 00:19:52.310

don’t think people get it

it’s obvious to you but they jeopardize

00:19:52.310 –> 00:19:52.320

it’s obvious to you but they jeopardize

00:19:52.320 –> 00:19:54.390

it’s obvious to you but they jeopardize

both of your deals when they behave that

00:19:54.390 –> 00:19:54.400

both of your deals when they behave that

00:19:54.400 –> 00:19:56.870

both of your deals when they behave that

way because clients will take well like

00:19:56.870 –> 00:19:56.880

way because clients will take well like

00:19:56.880 –> 00:19:58.470

way because clients will take well like

you brought it you brought this drama

00:19:58.470 –> 00:19:58.480

you brought it you brought this drama

00:19:58.480 –> 00:19:59.909

you brought it you brought this drama

into the client’s life and your job is

00:19:59.909 –> 00:19:59.919

into the client’s life and your job is

00:19:59.919 –> 00:20:01.590

into the client’s life and your job is

to remove drama from the client’s life

00:20:01.590 –> 00:20:01.600

to remove drama from the client’s life

00:20:01.600 –> 00:20:03.990

to remove drama from the client’s life

right yeah it’s like it’s super high

00:20:03.990 –> 00:20:04.000

right yeah it’s like it’s super high

00:20:04.000 –> 00:20:06.310

right yeah it’s like it’s super high

risk you know when that happens just

00:20:06.310 –> 00:20:06.320

risk you know when that happens just

00:20:06.320 –> 00:20:08.470

risk you know when that happens just

round off then so if a software company

00:20:08.470 –> 00:20:08.480

round off then so if a software company

00:20:08.480 –> 00:20:10.549

round off then so if a software company

uh wanted to reach out to you and say

00:20:10.549 –> 00:20:10.559

uh wanted to reach out to you and say

00:20:10.559 –> 00:20:12.230

uh wanted to reach out to you and say

sell my stuff which is a terrible way to

00:20:12.230 –> 00:20:12.240

sell my stuff which is a terrible way to

00:20:12.240 –> 00:20:13.830

sell my stuff which is a terrible way to

approach you what’s a nice way to

00:20:13.830 –> 00:20:13.840

approach you what’s a nice way to

00:20:13.840 –> 00:20:15.669

approach you what’s a nice way to

approach you a good way someone who you

00:20:15.669 –> 00:20:15.679

approach you a good way someone who you

00:20:15.679 –> 00:20:17.270

approach you a good way someone who you

think has done a good job of adding

00:20:17.270 –> 00:20:17.280

think has done a good job of adding

00:20:17.280 –> 00:20:19.110

think has done a good job of adding

themselves into your life

00:20:19.110 –> 00:20:19.120

themselves into your life

00:20:19.120 –> 00:20:21.590

themselves into your life

as a software partner i mean for me the

00:20:21.590 –> 00:20:21.600

as a software partner i mean for me the

00:20:21.600 –> 00:20:23.590

as a software partner i mean for me the

best way to approach is to not call

00:20:23.590 –> 00:20:23.600

best way to approach is to not call

00:20:23.600 –> 00:20:25.510

best way to approach is to not call

that’s that’s number one i always i love

00:20:25.510 –> 00:20:25.520

that’s that’s number one i always i love

00:20:25.520 –> 00:20:27.350

that’s that’s number one i always i love

the uh you know i usually have back to

00:20:27.350 –> 00:20:27.360

the uh you know i usually have back to

00:20:27.360 –> 00:20:29.110

the uh you know i usually have back to

back-to-back calls booked all day and so

00:20:29.110 –> 00:20:29.120

back-to-back calls booked all day and so

00:20:29.120 –> 00:20:30.310

back-to-back calls booked all day and so

when someone just suddenly starts

00:20:30.310 –> 00:20:30.320

when someone just suddenly starts

00:20:30.320 –> 00:20:31.590

when someone just suddenly starts

ringing in the middle of the day it’s a

00:20:31.590 –> 00:20:31.600

ringing in the middle of the day it’s a

00:20:31.600 –> 00:20:32.710

ringing in the middle of the day it’s a

little like

00:20:32.710 –> 00:20:32.720

little like

00:20:32.720 –> 00:20:34.470

little like

not answering but i think the one thing

00:20:34.470 –> 00:20:34.480

not answering but i think the one thing

00:20:34.480 –> 00:20:36.230

not answering but i think the one thing

is really especially since we do so much

00:20:36.230 –> 00:20:36.240

is really especially since we do so much

00:20:36.240 –> 00:20:37.510

is really especially since we do so much

work around sales enablement and

00:20:37.510 –> 00:20:37.520

work around sales enablement and

00:20:37.520 –> 00:20:39.830

work around sales enablement and

building sales processes i like to see

00:20:39.830 –> 00:20:39.840

building sales processes i like to see

00:20:39.840 –> 00:20:42.390

building sales processes i like to see

folks who know how to sell and who

00:20:42.390 –> 00:20:42.400

folks who know how to sell and who

00:20:42.400 –> 00:20:44.070

folks who know how to sell and who

understand the folks they’re trying to

00:20:44.070 –> 00:20:44.080

understand the folks they’re trying to

00:20:44.080 –> 00:20:46.070

understand the folks they’re trying to

sell to so i like seeing folks have

00:20:46.070 –> 00:20:46.080

sell to so i like seeing folks have

00:20:46.080 –> 00:20:47.990

sell to so i like seeing folks have

reached out with customized messages

00:20:47.990 –> 00:20:48.000

reached out with customized messages

00:20:48.000 –> 00:20:49.430

reached out with customized messages

that are doing their due diligence

00:20:49.430 –> 00:20:49.440

that are doing their due diligence

00:20:49.440 –> 00:20:50.710

that are doing their due diligence

before they reach out they don’t need

00:20:50.710 –> 00:20:50.720

before they reach out they don’t need

00:20:50.720 –> 00:20:52.149

before they reach out they don’t need

crazy due diligence but you know if

00:20:52.149 –> 00:20:52.159

crazy due diligence but you know if

00:20:52.159 –> 00:20:54.230

crazy due diligence but you know if

someone’s trying to sell me software to

00:20:54.230 –> 00:20:54.240

someone’s trying to sell me software to

00:20:54.240 –> 00:20:56.149

someone’s trying to sell me software to

help me build software when we don’t

00:20:56.149 –> 00:20:56.159

help me build software when we don’t

00:20:56.159 –> 00:20:58.710

help me build software when we don’t

build software that isn’t going to to go

00:20:58.710 –> 00:20:58.720

build software that isn’t going to to go

00:20:58.720 –> 00:21:00.470

build software that isn’t going to to go

well or for

00:21:00.470 –> 00:21:00.480

well or for

00:21:00.480 –> 00:21:02.390

well or for

software for us to add for our clients

00:21:02.390 –> 00:21:02.400

software for us to add for our clients

00:21:02.400 –> 00:21:03.909

software for us to add for our clients

e-commerce stacks we don’t deal with

00:21:03.909 –> 00:21:03.919

e-commerce stacks we don’t deal with

00:21:03.919 –> 00:21:05.350

e-commerce stacks we don’t deal with

e-commerce like that’s that’s like one

00:21:05.350 –> 00:21:05.360

e-commerce like that’s that’s like one

00:21:05.360 –> 00:21:06.549

e-commerce like that’s that’s like one

of our number one things like we don’t

00:21:06.549 –> 00:21:06.559

of our number one things like we don’t

00:21:06.559 –> 00:21:08.470

of our number one things like we don’t

do e-commerce so

00:21:08.470 –> 00:21:08.480

do e-commerce so

00:21:08.480 –> 00:21:10.549

do e-commerce so

it’s a little making sure that something

00:21:10.549 –> 00:21:10.559

it’s a little making sure that something

00:21:10.559 –> 00:21:12.870

it’s a little making sure that something

is is an actually targeted appropriate

00:21:12.870 –> 00:21:12.880

is is an actually targeted appropriate

00:21:12.880 –> 00:21:15.190

is is an actually targeted appropriate

pitch being respectful of timing and not

00:21:15.190 –> 00:21:15.200

pitch being respectful of timing and not

00:21:15.200 –> 00:21:17.110

pitch being respectful of timing and not

reusing the same kind of those cheesy

00:21:17.110 –> 00:21:17.120

reusing the same kind of those cheesy

00:21:17.120 –> 00:21:19.270

reusing the same kind of those cheesy

sales sequence breakup emails

00:21:19.270 –> 00:21:19.280

sales sequence breakup emails

00:21:19.280 –> 00:21:21.270

sales sequence breakup emails

that everyone does you know in one today

00:21:21.270 –> 00:21:21.280

that everyone does you know in one today

00:21:21.280 –> 00:21:22.870

that everyone does you know in one today

or i don’t know where this person got me

00:21:22.870 –> 00:21:22.880

or i don’t know where this person got me

00:21:22.880 –> 00:21:24.149

or i don’t know where this person got me

from but you know they’re talking you

00:21:24.149 –> 00:21:24.159

from but you know they’re talking you

00:21:24.159 –> 00:21:25.909

from but you know they’re talking you

know it’s like like oh maybe you’re not

00:21:25.909 –> 00:21:25.919

know it’s like like oh maybe you’re not

00:21:25.919 –> 00:21:27.270

know it’s like like oh maybe you’re not

the right person or maybe you’re just

00:21:27.270 –> 00:21:27.280

the right person or maybe you’re just

00:21:27.280 –> 00:21:29.669

the right person or maybe you’re just

busy climbing mount kilimanjaro hahaha

00:21:29.669 –> 00:21:29.679

busy climbing mount kilimanjaro hahaha

00:21:29.679 –> 00:21:31.350

busy climbing mount kilimanjaro hahaha

and it’s like i appreciate they tried to

00:21:31.350 –> 00:21:31.360

and it’s like i appreciate they tried to

00:21:31.360 –> 00:21:32.870

and it’s like i appreciate they tried to

put a fresh spin on that one but it’s

00:21:32.870 –> 00:21:32.880

put a fresh spin on that one but it’s

00:21:32.880 –> 00:21:35.110

put a fresh spin on that one but it’s

like no like i didn’t see any of your

00:21:35.110 –> 00:21:35.120

like no like i didn’t see any of your

00:21:35.120 –> 00:21:37.190

like no like i didn’t see any of your

other 17 emails before this or however

00:21:37.190 –> 00:21:37.200

other 17 emails before this or however

00:21:37.200 –> 00:21:39.110

other 17 emails before this or however

many you sent this the breakup email

00:21:39.110 –> 00:21:39.120

many you sent this the breakup email

00:21:39.120 –> 00:21:40.789

many you sent this the breakup email

doesn’t really have the same resonance

00:21:40.789 –> 00:21:40.799

doesn’t really have the same resonance

00:21:40.799 –> 00:21:42.470

doesn’t really have the same resonance

so make it a little fresh i mean when

00:21:42.470 –> 00:21:42.480

so make it a little fresh i mean when

00:21:42.480 –> 00:21:43.750

so make it a little fresh i mean when

you’re marketing marketing agencies you

00:21:43.750 –> 00:21:43.760

you’re marketing marketing agencies you

00:21:43.760 –> 00:21:46.310

you’re marketing marketing agencies you

got to be a little bit more entertaining

00:21:46.310 –> 00:21:46.320

got to be a little bit more entertaining

00:21:46.320 –> 00:21:47.270

got to be a little bit more entertaining

yeah

00:21:47.270 –> 00:21:47.280

yeah

00:21:47.280 –> 00:21:48.950

yeah

yeah and that’s that’s one of the things

00:21:48.950 –> 00:21:48.960

yeah and that’s that’s one of the things

00:21:48.960 –> 00:21:51.029

yeah and that’s that’s one of the things

too is if i get a really bad pitch or

00:21:51.029 –> 00:21:51.039

too is if i get a really bad pitch or

00:21:51.039 –> 00:21:52.950

too is if i get a really bad pitch or

something that uh isn’t appropriate or

00:21:52.950 –> 00:21:52.960

something that uh isn’t appropriate or

00:21:52.960 –> 00:21:54.789

something that uh isn’t appropriate or

someone messed up their their sequencing

00:21:54.789 –> 00:21:54.799

someone messed up their their sequencing

00:21:54.799 –> 00:21:56.630

someone messed up their their sequencing

like i’ll get you know all three sales

00:21:56.630 –> 00:21:56.640

like i’ll get you know all three sales

00:21:56.640 –> 00:21:57.990

like i’ll get you know all three sales

emails i’m supposed to get across a

00:21:57.990 –> 00:21:58.000

emails i’m supposed to get across a

00:21:58.000 –> 00:21:59.750

emails i’m supposed to get across a

month like on the same day like back to

00:21:59.750 –> 00:21:59.760

month like on the same day like back to

00:21:59.760 –> 00:22:02.149

month like on the same day like back to

back-to-back i’ll email back and tell

00:22:02.149 –> 00:22:02.159

back-to-back i’ll email back and tell

00:22:02.159 –> 00:22:03.990

back-to-back i’ll email back and tell

them what to do better and copy their

00:22:03.990 –> 00:22:04.000

them what to do better and copy their

00:22:04.000 –> 00:22:05.909

them what to do better and copy their

boss and their boss’s boss anyone who i

00:22:05.909 –> 00:22:05.919

boss and their boss’s boss anyone who i

00:22:05.919 –> 00:22:07.270

boss and their boss’s boss anyone who i

can find on linkedin and try to sell

00:22:07.270 –> 00:22:07.280

can find on linkedin and try to sell

00:22:07.280 –> 00:22:08.630

can find on linkedin and try to sell

them and explain to them that they need

00:22:08.630 –> 00:22:08.640

them and explain to them that they need

00:22:08.640 –> 00:22:10.390

them and explain to them that they need

to to revamp their sales processes and

00:22:10.390 –> 00:22:10.400

to to revamp their sales processes and

00:22:10.400 –> 00:22:12.950

to to revamp their sales processes and

offer them sales training so the worst

00:22:12.950 –> 00:22:12.960

offer them sales training so the worst

00:22:12.960 –> 00:22:15.029

offer them sales training so the worst

ones i i’m kind of mean about it’s just

00:22:15.029 –> 00:22:15.039

ones i i’m kind of mean about it’s just

00:22:15.039 –> 00:22:17.430

ones i i’m kind of mean about it’s just

a matter of respect versus desperation i

00:22:17.430 –> 00:22:17.440

a matter of respect versus desperation i

00:22:17.440 –> 00:22:19.590

a matter of respect versus desperation i

feel that is the fundamental i guess

00:22:19.590 –> 00:22:19.600

feel that is the fundamental i guess

00:22:19.600 –> 00:22:21.029

feel that is the fundamental i guess

that’s the story of what this thing’s

00:22:21.029 –> 00:22:21.039

that’s the story of what this thing’s

00:22:21.039 –> 00:22:22.710

that’s the story of what this thing’s

all about what i’m trying to talk about

00:22:22.710 –> 00:22:22.720

all about what i’m trying to talk about

00:22:22.720 –> 00:22:25.029

all about what i’m trying to talk about

is like agencies you’re dealing with

00:22:25.029 –> 00:22:25.039

is like agencies you’re dealing with

00:22:25.039 –> 00:22:27.029

is like agencies you’re dealing with

fear and risk with your clients your own

00:22:27.029 –> 00:22:27.039

fear and risk with your clients your own

00:22:27.039 –> 00:22:29.510

fear and risk with your clients your own

lives vendors need to respect you but

00:22:29.510 –> 00:22:29.520

lives vendors need to respect you but

00:22:29.520 –> 00:22:31.110

lives vendors need to respect you but

then that the opportunity for an agency

00:22:31.110 –> 00:22:31.120

then that the opportunity for an agency

00:22:31.120 –> 00:22:32.549

then that the opportunity for an agency

to bring it under control is actually

00:22:32.549 –> 00:22:32.559

to bring it under control is actually

00:22:32.559 –> 00:22:35.830

to bring it under control is actually

quite interesting uh as well and that’s

00:22:35.830 –> 00:22:35.840

quite interesting uh as well and that’s

00:22:35.840 –> 00:22:37.350

quite interesting uh as well and that’s

really what i’m trying to achieve over

00:22:37.350 –> 00:22:37.360

really what i’m trying to achieve over

00:22:37.360 –> 00:22:39.830

really what i’m trying to achieve over

the last this next decade it has to be

00:22:39.830 –> 00:22:39.840

the last this next decade it has to be

00:22:39.840 –> 00:22:41.350

the last this next decade it has to be

the way it used to be you know it used

00:22:41.350 –> 00:22:41.360

the way it used to be you know it used

00:22:41.360 –> 00:22:43.430

the way it used to be you know it used

to be like this uh it should be again uh

00:22:43.430 –> 00:22:43.440

to be like this uh it should be again uh

00:22:43.440 –> 00:22:44.549

to be like this uh it should be again uh

thank you so much julie i really

00:22:44.549 –> 00:22:44.559

thank you so much julie i really

00:22:44.559 –> 00:22:46.710

thank you so much julie i really

appreciate you being

00:22:46.710 –> 00:22:46.720

appreciate you being

00:22:46.720 –> 00:22:47.990

appreciate you being

up front i don’t know if you have any

00:22:47.990 –> 00:22:48.000

up front i don’t know if you have any

00:22:48.000 –> 00:22:49.590

up front i don’t know if you have any

milwaukee versus vegas takes i would

00:22:49.590 –> 00:22:49.600

milwaukee versus vegas takes i would

00:22:49.600 –> 00:22:51.590

milwaukee versus vegas takes i would

love to hear the milwaukee take on

00:22:51.590 –> 00:22:51.600

love to hear the milwaukee take on

00:22:51.600 –> 00:22:53.029

love to hear the milwaukee take on

digital today versus the vegas take a

00:22:53.029 –> 00:22:53.039

digital today versus the vegas take a

00:22:53.039 –> 00:22:55.110

digital today versus the vegas take a

digital because you spam both cities ah

00:22:55.110 –> 00:22:55.120

digital because you spam both cities ah

00:22:55.120 –> 00:22:56.710

digital because you spam both cities ah

you know it’s weird we don’t have any

00:22:56.710 –> 00:22:56.720

you know it’s weird we don’t have any

00:22:56.720 –> 00:22:58.470

you know it’s weird we don’t have any

clients in and well i shouldn’t say we

00:22:58.470 –> 00:22:58.480

clients in and well i shouldn’t say we

00:22:58.480 –> 00:23:00.950

clients in and well i shouldn’t say we

don’t have we have very few both in

00:23:00.950 –> 00:23:00.960

don’t have we have very few both in

00:23:00.960 –> 00:23:03.430

don’t have we have very few both in

milwaukee or las vegas uh historically

00:23:03.430 –> 00:23:03.440

milwaukee or las vegas uh historically

00:23:03.440 –> 00:23:05.430

milwaukee or las vegas uh historically

uh most of our clients are neither

00:23:05.430 –> 00:23:05.440

uh most of our clients are neither

00:23:05.440 –> 00:23:06.630

uh most of our clients are neither

neither cities nothing good for

00:23:06.630 –> 00:23:06.640

neither cities nothing good for

00:23:06.640 –> 00:23:08.310

neither cities nothing good for

milwaukee las vegas though has a very

00:23:08.310 –> 00:23:08.320

milwaukee las vegas though has a very

00:23:08.320 –> 00:23:10.070

milwaukee las vegas though has a very

good scene when it comes to digital

00:23:10.070 –> 00:23:10.080

good scene when it comes to digital

00:23:10.080 –> 00:23:12.549

good scene when it comes to digital

marketing um there’s also uh lavima here

00:23:12.549 –> 00:23:12.559

marketing um there’s also uh lavima here

00:23:12.559 –> 00:23:14.310

marketing um there’s also uh lavima here

which i was active in the board for uh

00:23:14.310 –> 00:23:14.320

which i was active in the board for uh

00:23:14.320 –> 00:23:16.390

which i was active in the board for uh

for many years which is a really great

00:23:16.390 –> 00:23:16.400

for many years which is a really great

00:23:16.400 –> 00:23:17.750

for many years which is a really great

organization

00:23:17.750 –> 00:23:17.760

organization

00:23:17.760 –> 00:23:19.110

organization

doing a lot to really forward digital

00:23:19.110 –> 00:23:19.120

doing a lot to really forward digital

00:23:19.120 –> 00:23:21.029

doing a lot to really forward digital

marketing and work with agencies and

00:23:21.029 –> 00:23:21.039

marketing and work with agencies and

00:23:21.039 –> 00:23:22.630

marketing and work with agencies and

people who are in-house marketers to

00:23:22.630 –> 00:23:22.640

people who are in-house marketers to

00:23:22.640 –> 00:23:23.510

people who are in-house marketers to

really

00:23:23.510 –> 00:23:23.520

really

00:23:23.520 –> 00:23:25.590

really

uh do cool stuff and learn about new

00:23:25.590 –> 00:23:25.600

uh do cool stuff and learn about new

00:23:25.600 –> 00:23:28.230

uh do cool stuff and learn about new

technology and and you know advance you

00:23:28.230 –> 00:23:28.240

technology and and you know advance you

00:23:28.240 –> 00:23:29.510

technology and and you know advance you

know what they’re doing for themselves

00:23:29.510 –> 00:23:29.520

know what they’re doing for themselves

00:23:29.520 –> 00:23:32.230

know what they’re doing for themselves

or and or their clients um so great

00:23:32.230 –> 00:23:32.240

or and or their clients um so great

00:23:32.240 –> 00:23:33.990

or and or their clients um so great

scene in vegas unfortunately milwaukee

00:23:33.990 –> 00:23:34.000

scene in vegas unfortunately milwaukee

00:23:34.000 –> 00:23:35.270

scene in vegas unfortunately milwaukee

since i’ve been there a little bit too

00:23:35.270 –> 00:23:35.280

since i’ve been there a little bit too

00:23:35.280 –> 00:23:38.070

since i’ve been there a little bit too

busy no idea what’s going on there um

00:23:38.070 –> 00:23:38.080

busy no idea what’s going on there um

00:23:38.080 –> 00:23:39.110

busy no idea what’s going on there um

it’s like nothing it’s such an

00:23:39.110 –> 00:23:39.120

it’s like nothing it’s such an

00:23:39.120 –> 00:23:40.710

it’s like nothing it’s such an

interesting different market that’s why

00:23:40.710 –> 00:23:40.720

interesting different market that’s why

00:23:40.720 –> 00:23:43.269

interesting different market that’s why

yes yeah yeah no

00:23:43.269 –> 00:23:43.279

yes yeah yeah no

00:23:43.279 –> 00:23:45.510

yes yeah yeah no

i think it’s a really good perspective

00:23:45.510 –> 00:23:45.520

i think it’s a really good perspective

00:23:45.520 –> 00:23:47.750

i think it’s a really good perspective

anyway those businesses up there they’re

00:23:47.750 –> 00:23:47.760

anyway those businesses up there they’re

00:23:47.760 –> 00:23:49.430

anyway those businesses up there they’re

totally different anyway that’s besides

00:23:49.430 –> 00:23:49.440

totally different anyway that’s besides

00:23:49.440 –> 00:23:50.710

totally different anyway that’s besides

the point thank you so much for making

00:23:50.710 –> 00:23:50.720

the point thank you so much for making

00:23:50.720 –> 00:23:52.549

the point thank you so much for making

the time i appreciate it uh how do

00:23:52.549 –> 00:23:52.559

the time i appreciate it uh how do

00:23:52.559 –> 00:23:53.909

the time i appreciate it uh how do

people get reach reach out to you

00:23:53.909 –> 00:23:53.919

people get reach reach out to you

00:23:53.919 –> 00:23:55.750

people get reach reach out to you

linkedin email how should they reach out

00:23:55.750 –> 00:23:55.760

linkedin email how should they reach out

00:23:55.760 –> 00:23:58.149

linkedin email how should they reach out

to you linkedin is awesome um just you

00:23:58.149 –> 00:23:58.159

to you linkedin is awesome um just you

00:23:58.159 –> 00:24:00.070

to you linkedin is awesome um just you

know i’m julia weld there’s not many of

00:24:00.070 –> 00:24:00.080

know i’m julia weld there’s not many of

00:24:00.080 –> 00:24:01.830

know i’m julia weld there’s not many of

us i’m the one who’s a digital marketer

00:24:01.830 –> 00:24:01.840

us i’m the one who’s a digital marketer

00:24:01.840 –> 00:24:05.269

us i’m the one who’s a digital marketer

uh not the yoga instructor um we also um

00:24:05.269 –> 00:24:05.279

uh not the yoga instructor um we also um

00:24:05.279 –> 00:24:07.750

uh not the yoga instructor um we also um

if you want to email me it’s uh julie at

00:24:07.750 –> 00:24:07.760

if you want to email me it’s uh julie at

00:24:07.760 –> 00:24:10.430

if you want to email me it’s uh julie at

impressa impressssa

00:24:10.430 –> 00:24:10.440

impressa impressssa

00:24:10.440 –> 00:24:13.830

impressa impressssa

solutions.com or uh on twitter at julie

00:24:13.830 –> 00:24:13.840

solutions.com or uh on twitter at julie

00:24:13.840 –> 00:24:16.549

solutions.com or uh on twitter at julie

world amazing thank you so much

00:24:16.549 –> 00:24:16.559

world amazing thank you so much

00:24:16.559 –> 00:24:18.150

world amazing thank you so much

yeah thank you

00:24:18.150 –> 00:24:18.160

yeah thank you

00:24:18.160 –> 00:24:23.909

yeah thank you

[Music]

00:24:23.909 –> 00:24:23.919

00:24:23.919 –> 00:24:25.430

for more great insights on partnerships

00:24:25.430 –> 00:24:25.440

for more great insights on partnerships

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