I have analyzed what partners really want from vendors and why treating your partnerships like dating is proven to be successful.
Register for my upcoming webinar with Daniel Graff-Radford, CEO of Allbound, on August 5th to hear from the experts.
Sunir Shah
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The terms "systems integrator" (SI) and "global systems integrator" (GSI) refer to companies that specialize in combining and integrating different technology systems and solutions to meet the specific needs of their clients. However, the main difference between an SI and a GSI is the scope and scale of their operations. An SI is typically a [...]
Posted onDecember 10, 2022bySunir Shah - SaaS
I know this sounds strange coming from AppBind, a partner billing platform that manages commission payments, but there is a dirty secret in the service channel for software and SaaS. If you're going to market through agencies, consultants, SIs and GSIs, solution partners, implementation partners, MSPs, VARs, or even accountants who set up software for [...]
Posted onFebruary 9, 2022bySunir Shah
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